Keeping up with Technology for the Visually Impaired and Blind

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The Florida Vision Technology Center is a leading provider of equipment for the visually impaired and blind, but also connects to the community through volunteer speaking events and Social Media news posts to improve quality of life and independence.

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In addition to conferences and seminars, we get contacted by senior centers and independent living centers who want us to come in and talk to their residents about new products that could improve their quality of life.

It was hard catching up to Lesa Berg Kretschmer with all the events scheduled this month in honor of White Cane Safety Day. Kretschmer is the Founder and CEO of the Florida Vision Technology Center, a Florida-based company that specializes in assistive technology and training for the blind and visually impaired.

Kretschmer attended several White Cane Safety Day events across the state of Florida. She explained that the holiday helps raise awareness about the mobility and travel needs of the blind and visually impaired community and serves as a reminder for motorist safety rules. Kretschmer commented, “ We recently participated in the Low Vision Expo at the Lighthouse of Pinellas as part of the White Cane Safety Day events. It was a great opportunity to interact directly with people who want to know what’s available to help them, and better yet, try the equipment out for themselves”. Kretschmer explained that she brings the latest equipment from her store to these events so that people can try everything out and see what works best for them. Kretschmer added, “People like to compare products side-by-side, and this gives them the perfect opportunity”.

Kretschmer stated, “The Florida Vision Technology Center has experts that can speak at events, too. In addition to conferences and seminars, we get contacted by senior centers and independent living centers who want us to come in and talk to their residents about new products that could improve their quality of life”. Kretschmer employs several blind and visually impaired employees who are product experts with first-hand knowledge. Kretschmer added, “My staff can relate to the frustrations and challenges the customers face and make great recommendations”. Kretschmer herself is a Humanware certified BrailleNote Touch Expert.

In addition to specializing in assistive technology equipment, the Florida Vision Technology Center’s Facebook and Twitter news feeds are a wealth of information for the community. As an advocate for the blind and visually impaired, Kretschmer keeps her followers informed about break-through technology and advances, related events and holidays, eye health and blindness prevention, and gets the community involved in various activities and causes. Kretschmer says, “I’m already starting to promote an event next year in April for the Guide Dog Walk-a-Thon in Tampa to raise funds to provide guide dogs to students and veterans with visual disabilities at no cost.”

Kretschmer was excited to talk about online accessibility and new mobile applications. In her latest Facebook posts, she highlights links to online accessibility guidelines, Skype enhancements, and information on new mobile apps such as “Be My Eyes” from Microsoft where sighted volunteers around the world are connected via live stream video to a blind or visually impaired person to help them through a situation.

Despite her busy schedule, Kretschmer makes time to provide the latest news information to the blind and visually impaired community. Kretschmer added, “By sharing important news and events on Facebook and Twitter, I’m hoping people can use the information, tips and resources to live more comfortable, convenient and independent lives”.

To connect with Lesa Berg Kretschmer and the Florida Vision Technology Center, call 1-800-981-5119 or stop by the store at 2880 W Oakland Park Blvd., Suite 104, Fort Lauderdale, FL 33311. Like what they are doing? Want to stay up-to-date with the latest news and events? Visit their Facebook page at http://www.facebook.com/FloridaVisionTechnology.

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Lesa Kretschmer
@FLVISION
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