EDMONDS, Wash., March 6, 2019 /PRNewswire-PRWeb/ -- Keyport LLC, a pioneer in delivering wild seafood at its greatest, today announced the appointment of Joanne Kennedy as Director of Marketing and Audrey Ryan as Director of Sales. Kennedy and Ryan bring more than three decades of combined expertise in sales and marketing to Keyport, as the company expands beyond its core offerings into frozen seafood meals, including its popular Wild King Crab Macaroni & Cheese and Wild King Crab Ravioli.
"Today's consumer demands the best possible products made from quality, natural ingredients," said Mark Pedersen, President and CEO, Keyport. "Audrey and Joanne's wealth of experience and record of success will be invaluable as we continue to expand our business to include value-added offerings that reflect our commitment to quality since day one."
Kennedy comes to Keyport with over a decade of experience in consumer marketing, having led marketing teams at La Panzanella Artisanal Foods, Ste. Michelle Wine Estates, Winebow and Click Wine Group. As Director of Marketing, Kennedy will focus on maintaining Keyport's current market leadership in king crab, snow crab and Dungeness crab while supporting its expansion into prepared seafood meals. Kennedy holds an undergraduate degree from the University of Virginia, a Master of Architecture from Princeton University and an MBA from The Kellogg School of Management.
"I'm very excited to join a family-owned company with an unrivaled reputation for quality," said Kennedy. "I look forward to building on this strong foundation and expanding it to the company's consumer packed goods."
Ryan brings 19 years of experience in the seafood industry, leading sales and distribution for top companies nationwide. Most recently, Ryan served as Vice President of Sales for an east coast seafood company where she led the expansion of its fresh and frozen consumer packed goods into top national accounts. As Director of Sales, Ryan will focus on expanding Keyport's distribution in national grocery store chains.
"It's exciting to join a rapidly growing company known for setting such high standards," said Ryan. "I look forward to selling Keyport's entrees made with the best wild-caught seafood available."
About Keyport LLC
Keyport is a pioneering seafood company committed to delivering wild seafood at its greatest. Always wild-caught using responsible fishing practices, Keyport's seafood products are available through the finest restaurants and retailers nationwide. Best-known for its premium crab, the family-owned company is built upon five generations of innovation, long-standing supplier relationships and an unwavering passion and commitment to quality. Founded in 1997, Keyport is headquartered in Edmonds, Washington. Learn more at keyportllc.com or follow @KeyportLLC on Instagram, Twitter and Facebook.
SOURCE Keyport
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