PERHAM, Minn., Sept. 26, 2019 /PRNewswire-PRWeb/ -- KLN Family Brands, parent company of NutriSource Pet Foods and Wiley Wallaby Licorice, announced today it treated kids with cancer and their families to a festive party in private suites during the New York Yankees - Toronto Blue Jays game at Yankee Stadium on Saturday, September 21st. "Pinky Swear Day with the Yankees," now in its third year, is a collaboration with Pinky Swear Foundation, a Minnesota-based non-profit that provides financial and emotional support to families around the country dealing with childhood cancer.
Both NutriSource Pet Foods and Wiley Wallaby Licorice are official partners of the Yankees.
The party was the culmination of a season-long initiative that offered Yankees fans the opportunity to buy tickets to join the party with all proceeds benefiting Pinky Swear Foundation. Over $20,000 was generated by fans who enjoyed the game, unlimited food and drink and visits by former Yankees.
"A child diagnosed with cancer is every parent's nightmare," said KLN Family Brands President Charlie Nelson. "A day at the ballpark can be a much-needed break from hospitals, tests and treatments for kids and families. Their courage in the midst of one of the most difficult challenges they will ever have to face is deeply inspiring and humbling."
KLN Family Brands has committed $1 million to Pinky Swear Foundation. The company also uses its sponsorship with the Yankees to promote the foundation and provides game tickets and batting practice visits throughout the season to kids with cancer and their families.
"We are thankful for the incredible support of our partners at KLN Family Brands and the New York Yankees," said Erica Campbell, executive director for Pinky Swear Foundation. "This opportunity to connect our amazing All-Star Families with our supporters is really special. And the funds raised will allow Pinky Swear to help even more families."
About KLN Family Brands
A third-generation family owned company, KLN Family Brands is located in Perham, MN and is comprised of Tuffy's Pet Food and Kenny's Candy & Confections. Tuffy's was the first KLN manufacturing facility introduced by the Nelson Family and has been proudly producing premium pet food since 1964 under brands such as NutriSource, Pure Vita, and Natural Planet. In 1987 KLN branched out into the world of sweets and Kenny's Candy & Confections was born. Kenny's is the candy factory responsible for great brands like Wiley Wallaby, Sweet Chaos, and other Candies and Confections. For more information on KLN and its brands, please visit http://www.klnfamilybrands.com.
About Pinky Swear Foundation
Founded in 2003, Pinky Swear Foundation is a national 501c(3) not-for-profit headquartered in Edina, MN passionately committed to helping children with cancer and their families with financial and emotional assistance. Pinky Swear Foundation activities include a variety of community engagement and fundraising events around the nation, raising more than $15.5 million to-date. To learn more, visit http://www.pinkyswear.org .
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SOURCE KLN Family Brands
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