I strongly believe the key to creating impactful experiences is through understanding and championing customer and business insights then interpreting those insights into emotionally moving experiences
ATLANTA (PRWEB) September 23, 2020
Atlanta experience design agency Launch has hired Lynn Pulsifer as Executive Creative Director to lead the creative team in crafting award-winning creative that inspires and delights customers worldwide.
"Lynn’s expertise in bringing the brand stories to life that resonate emotionally with consumers will invigorate our branded experiences," said Launch Co-Founder David Preiss. "With Lynn leading the creative team, we will continue to deliver outstanding creative that exceeds expectations, every time."
Before joining Launch, Lynn ran the creative departments of large agencies like Digitas, Moxie, and W2O Group for over two decades. Throughout her career, she has led teams in crafting branded experiences that balance form and emotion, while understanding clients' challenges and aligning campaigns to best fit their needs. Most recently, Lynn has started her own Boutique Agency, Salty Cactus Creative, to help an under-served market that often can’t afford the services of large national agencies.
Launch is an experience design agency that combines data, strategy, design and technology to create meaningful products and experiences that help companies thrive. Launch was named among Inc.’s fastest-growing private companies in 2018, growing more than 200 percent over three years and nearly doubling in size and revenue. Powered by a team of thinkers, artists, creators and storytellers, Launch partners with top brands across a range of industries, including Salesforce, Autodesk, The Home Depot, NCR, Splunk, Char-Broil, Gas South and more. For additional information about Launch, visit http://www.launchxd.com.