Lead to Conversion Announces New Senior Care Division

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Lead to Conversion's Senior Care Division officially opens up its doors in 2020 and will focus on website design and digital marketing for senior living organizations across the US.

Lead to Conversion Logo

Lead to Conversion Logo

Imagine outsourcing internet marketing presence and lead acquisition to a company that solely specializes in increasing profits via online channels in the senior living space.

Navigating the ever-changing landscape of online marketing can be difficult for companies to do on their own, especially in industries such as senior care. To that end, Lead to Conversion has created a new division specifically aimed at helping companies involved with senior living, assisted living and other types of senior care with their website, SEO and other marketing tasks — Lead to Conversion Senior Living.

Machine learning and search engine algorithms are being developed and updated daily. As a result, making sure a business is one of the highest up in Google searches is becoming more and more time-consuming. Optimizing conversion rates can be even more elusive, as consumer demands become more and more sophisticated. Juggling daily tasks alongside trying to implement slick web design, targeted email campaigns and astute social media marketing is too much for any business, small or large.

Around 75% of Americans own a smartphone. Many of them are searching for the best place for their parents or grandparents to live on their commute, so mobile-friendly web pages are integral if senior living communities want to stand out.

Many excellent senior living communities don't receive the exposure they deserve because they underestimate the importance of digital marketing. If they’re running internet marketing internally or their team is exhausted trying to keep up with the demands of digital marketing, their resources are stretched and are losing revenue.

Imagine outsourcing internet marketing presence and lead acquisition to a company that solely specializes in increasing profits via online channels in the senior living space. Senior living communities and assisted living organizations will have more time to work on the service they provide, gain access to exclusive technology, reduce stress and increase productivity. Marketing never gets put on hold for sick leave or vacations and an organization will gain a valuable outside perspective.

As smart technology becomes increasingly prevalent in people's homes, not having an expert dealing with digital marketing leads to missing out on thousands of dollars every month. Whether a company specializes in assisted living, independent living or senior care, shrewd, modern marketing is the way to grow the business.

The price spent on increasing online presence would pale in comparison to the exponential increase in net income senior care companies can experience if their internet marketing is hitting the mark. A true leader makes sure that their company's online presence is at the forefront of its marketing strategy and only accepts the highest standards. If senior living communities have been trying to climb this mountain themselves or outsourcing to a digital marketing agency that isn't an industry leader, it's time for a change.

About Lead to Conversion

From web design to pay-per-click marketing to search engine optimization, Lead to Conversion can make sure senior living and assisted care organizations are utilizing the most pioneering techniques to promote their senior care services. Our company is a cutting-edge, proactive digital marketing agency that is always one step ahead of the curve. Avoid getting left behind in this competitive market and enlist the help of our team of experts.

For more information, please visit: https://leadtoconversion.com/senior-living-marketing/

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Doug Ausbury
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