Life360 hits 25 Million Active Users, Claims #1 Free Social Networking Spot in the Apple App Store; Adds Talent from Fitbit and Calm to Accelerate Growth

SAN FRANCISCO, Oct. 14, 2019 /PRNewswire-PRWeb/ -- Life360, Inc. ("Life360" or "the Company") (ASX: 360) today provides an update on its business activities, announcing it has surpassed the 25 million Monthly Active User milestone and hit #1 in Apple's U.S. App Store's list of Free Social Networking Apps and #8 on the Top Free Apps charts -- the highest ranking in the company's history.

"Our mission is to build a leading household brand that provides relevant services to the world's digitally-connected families," said Chris Hulls, Life360 CEO and co-founder. "We're experience strong momentum towards that goal, supporting our strategy of driving group revenue through a growing Monthly Active User base."

Twenty-five million Monthly Active Users is the highest user count in Life360's history.

"Average Monthly Active Users continued to grow strongly, with the largest ever quarterly growth in the US, as we build our global user base of security-conscious, digitally savvy families," continued Hulls. "Users have been attracted to our location, driving, safety and coordination features – helping families feel safe and stay connected with the people they care about the most."

New Hires for Next Chapter
To bolster its technology and customer acquisition capabilities, Life360 made two significant hires, with Samir Kapoor joining as Chief Technology Officer and Matthew Horiuchi joining as the company's Head of User Acquisition.

"The addition of two well respected and highly experienced new hires with significant industry knowledge is a ringing endorsement of our business strategy and reputation," said Hulls. "These two are vital to support our ambitious growth plans."

Samir brings over 20 years of engineering management experience, having previously been Senior Vice President of Engineering at Fitbit. Prior to that role, Samir spent ten years with Qualcomm where he held multiple leadership roles in software engineering and wireless technology development in the mobile and consumer products space.

Matthew was previously Director of User Acquisition at Calm, the #1 app for sleep and meditation, where he was responsible for driving customer growth and retention. Horiuchi's earlier work experience includes roles at Smule, App Annie and Caring.com.

September 2018 Quarterly Business Update and Appendix 4C
Life 360 will release its September 2019 Quarterly Business Update and Appendix 4C on 29th October 2019 on the Australia Stock Exchange (ASX).

About Life360
Life360 operates a platform for today's busy families, bringing them closer together with smart features designed to protect and connect the people who matter most. The Company's core offering, the Life360 mobile app, is a market leading app for families, with features that range from communications to driving safety and location sharing. Life360 is based in San Francisco and has more than 25 million monthly active users (MAU) located in more than 160 countries.

Contacts
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SOURCE Life360