Liz Herbert, VP and Principal Analyst of Independent Research Firm will Discuss Major Enterprise Software Trends for 2021

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On November 2, 2020 at the AITP Chicago Zoom Virtual Meeting, Come Learn How Software Strategies Around Selections and Deployments Will Change Your Business.

Insightful Research on Enterprise Software Trends from Forrester Research

The Chicago Chapter of CompTIA AITP (Association of Information and Technology Professionals) is proud to introduce featured speaker Liz Herbert, VP and Principal Analyst at Forrester Research. The event will be held November 2, from 11 am to 12 pm.

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“We feel Liz will help our attendees gain some very keen insight into major trends reshaping enterprise applications including cloud, experience, and AI, more so, Learn the current state of enterprise software investments and how plans have and haven’t changed with the pandemic. ” says Sally Martin, AITP Chicago Chapter President.

There will be an an opportunity to ask questions after the formal presentation.

Liz focuses on the technology services industry, helping clients navigate this fast-changing market and maximize the business value of their technology investments. As a principal analyst, Liz helps clients understand the key dynamics in the enterprise application services market and make smart technology sourcing decisions. Specific topics of focus include SaaS, SAP and Oracle Services, and services for cloud and mobile. Liz has extensive experience helping technology buyers select services partners, manage provider relationships, and negotiate favorable contracts. She also advises technology and technology services vendors on market dynamics, buyer demands, competitive landscape, and go-to-market.

Liz has been a featured speaker at leading industry events such as SaaScon, Nasscom, Society of Information Managers, and World BPO Forum. She has been quoted in leading publications including The Wall Street Journal, Fortune, The New York Times, and CIO Magazine. Liz has been featured as a technology expert on TV news segments, including Bloomberg TV and Boston-based NECN. She was named IIAR Services analyst of the year in 2010.

Founded in 1951, the Association of IT Professionals (AITP) remains one of the largest professional technology associations in the country. In It is the mission of AITP Chicago ( ) to provide superior leadership and education in Information Technology.

William Lam
AITP - Association of Information Technology Associations

Cindy Andersen
AITP - Association of Information Technology Professionals

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