Virtual reality is taking over -- not just in the gaming world or the tech sphere, but business as well, and both VR and augmented reality are amazing technologies that can be implemented to diversify one's marketing approach and improve content strategy.
Austin, TX (PRWEB) August 23, 2017
Virtual reality is taking over -- not just in the gaming world or the tech sphere, where one would guess, but business as well, and both VR and augmented reality are amazing technologies that can be implemented to diversify one's marketing approach and improve content strategy.
Magnificent Marketing, an Austin-based content marketing agency, has teamed up with marketing guru Mitch Joel -- author, blogger, podcaster, president of global digital marketing agency Mirium and one of Canada's Top 40 Under 40 -- to present a new webinar explaining how VR and AR can be used in marketing and presenting helpful tips for how to get started.
For those unfamiliar with these alternate realities, the simplest way to think about it is taking what is seen on the Internet -- the information and how it's experienced -- and moving it from a flat screen to the real or three-dimensional world.
Virtual reality generally involves a headset strapped to one's face, and -- and this is the big difference between virtual reality and augmented reality -- is fully immersive. Meanwhile, augmented reality allows the user to see the world as they currently see it, with information from the internet or three-dimensional information layered on top of it.
In this webinar, Joel, who has been named one of the top one hundred online marketers in the world, describes how both can be implemented for great effect and results, and touches on the following topics:
-Tinkering with emerging technologies
-The current state of VR and AR
-How to get started with VR and AR
-Deciding on the right technology
-Implementing VR and AR as part of a content strategy
-How small businesses with small budgets can use the tech
-Real-life case studies
About Magnificent Marketing:
Magnificent Marketing is your full-service content marketing agency that will take care of all your marketing needs so that you can concentrate on the core duties needed to manage and grow your business.
Their objective is to generate leads that turn into customers while focusing on expanding the visibility of your company and brand, and positioning you to be "top of mind" for future potential clients.
In order to achieve this, they draw on their experience and belief that a mixture of traditional marketing techniques combined with modern marketing tools will yield the best results. In other words, they blend old and new school marketing to create the best school of thought.
About Mitch Joel:
When Google wants someone to explain the latest developments in marketing to the top brands in the world, they bring Mitch Joel to the Googleplex in Mountain View, California. Marketing Magazine dubbed him the "Rock Star of Digital Marketing" and called him, "one of North America's leading digital visionaries." Back in 2006 he was named one of the most influential authorities on blog marketing in the world. Mitch Joel is President of Mirum - a global digital marketing agency operating in close to 20 countries with over 2000 employees (although he prefers the title, Media Hacker). He has been called a marketing and communications visionary, interactive expert and community leader. He is also an author, blogger, podcaster, and passionate speaker who connects with people worldwide by sharing his innovation insights on digital marketing and business transformation. He has been named one of the top 100 online marketers in the world, and was awarded the highly prestigious Canada's Top 40 Under 40.