Main Street Recruitment Assembles Teams of Skilled Workers to Meet the Needs of Businesses at a Time When They are Needed Most

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Company is focused on omni-recruiting blue collar workers to help combat the ongoing labor shortage throughout the United States.

Skilled workers understand they are in the driver’s seat when it comes to taking a new position. This mentality has forced a paradigm shift with respect to the compensation packages offered by potential employers.

Main Street Recruitment (http://www.mainstreetrecruitment.com) the Cleveland-based employment marketing agency, focused on strengthening the skilled labor workforce, utilizes their proprietary technologies to target skilled workers at a time when it matters most. The United States Government consistently reports on the lack of available skilled workers, with the shortage being felt in every blue-collar vertical.

“Today’s market is far more challenging than in the past,” said Kristin Conteen, President, Main Street Recruitment. “Reaching potential candidates means marketing to them in new ways, while understanding the challenges associated with placing them in open positions. Skilled workers understand they are in the driver’s seat when it comes to taking a new position. This mentality has forced a paradigm shift with respect to the compensation packages offered by potential employers.”

The skilled worker shortage is one of the reasons for the supply chain and transportation shortages throughout the country. According to the United States Bureau of Labor and Statistics (BLS), the labor shortage is a direct consequence of “the number of skilled workers looking for positions versus the number of open positions waiting to be filled.” A skilled worker is any worker who has a special skill, training, or knowledge that is applied to their work. They may have attended a college, university, or technical school. On the job training is a continuous process in a vast majority of blue-collar positions. BLS reports that over 41% of all workers in the United States are considered skilled workers.

“The needs of the post-pandemic workforce are different than at any time in the past,” said Conteen. “We believe supply is lower now than pre-pandemic times because there are more women leaving the workforce, COVID disrupted the demand for an increasing workforce, and our economy has changed dramatically in the past few years. Proper job matching and recruitment is both an art and a science. Our success clearly demonstrates Main Street’s deep understanding of this highly specialized market.”

Main Street Recruitment takes a regionalized approach to recruiting skilled labor positions. By focusing on omni-recruiting through a combination of localized and vertical-based marketing, the company can target potential candidates on an ongoing basis. The company works best with organizations looking to fill over 50 skilled labor positions annually.

“We have seen consistent growth throughout 2021,” said Conteen. “2022 will begin with a significant skilled worker shortage. Through our proprietary software and outreach platforms, Main Street Recruitment will continue to match blue-collar workers with open positions throughout the United States.”

About Main Street Recruitment

Main Street Recruitment is a privately held organization focused on helping companies reach blue-collar candidates using employer branding, creative solutions, and technology. Our proprietary tools enable blue-collar workforces to recruit where they’re at. Using text messaging, micro applications, social recruiting, and recruitment marketing, Main Street Recruitment builds employer brands while enhancing their talent pipeline. Main Street Recruitment is a sister company to Company 119. For more information about Main Street Recruitment please visit http://www.mainstreetrecruitment.com.

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Brooke Greenwald
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