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Marfeel Supports Open Source Movement with Sponsorship of Webpack
  • USA - English

The Barcelona Ad Tech Company Also Led Open Source Projects for Google AMP and Prebid


News provided by

Marfeel

Aug 21, 2019, 14:00 ET

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BARCELONA, Spain, Aug. 21, 2019 /PRNewswire-PRWeb/ -- Marfeel, a publisher platform that revolutionizes the way news websites and digital publishers create, optimize, and monetize mobile websites, today announced its official sponsorship of Webpack, an open-source project and one of the main building tools to create Marfeel's front-end experience. In addition to sponsoring Webpack, Marfeel is also committed to official sponsorship of other open-source projects including Styled Components, Eslint, OpenCollective, and StoryBook.

Webpack is an open-source JavaScript module bundler that transforms front-end assets like HTML, CSS, and images. Webpack takes these modules with dependencies and generates static assets that represent those modules. Since its inception, Marfeel has been a user and active contributor to the Webpack project.

''From a technical perspective, Webpack enables us to build the single experience of Marfeel for every publisher," said Oliver Fernandez, Principal Architect at Marfeel. "It is one of the main building tools to create Marfeel's look and feel on the front-end. Using Webpack to streamline our deployments has been a key element in the growth of our company and the scalability of our platform."

Marfeel switched to Webpack because it allows projects to become unlimited in their scope since anybody can view, use, modify, and distribute a project, for any purpose. The information is developed through collaboration, mass-usage, additions, and with total transparency from anywhere in the world. Webpack provides a common pattern, essential to the bundling of modules. This allows Marfeel to develop new solutions in a scalable way, bringing the platform to 600+ publisher partners.

Marfeel also supports the open-source community through its Marfeel Hub initiative. In July, the company hosted an educational seminar for developers on the best ways to use Webpack 5, which featured Sean Larkin, Technical Program Manager at Microsoft.

About Marfeel                                
Marfeel is the publisher platform that revolutionizes the way news websites and digital publishers create, optimize, and monetize mobile websites. Marfeel's proprietary technology analyzes publishers' unique audiences—user habits, behavior and usage patterns—and dynamically adjusts their mobile site layouts to maximize readership, engagement, page views, loading time, and ultimately ad revenue. Marfeel guarantees top-paying ads from premium advertisers. Now reaching more than 1 billion website sessions every month, Marfeel's mobile website conversion and monetization solution has been recognized by leading industry brands such as Google and the IAB. Publishers that already benefit from Marfeel include Dennis Publishing (US/UK), Elle (MX), The Washington Times (US), and Euronews. The company is growing rapidly, appearing in the FT 1000 two years in a row, and the Inc. 5000 three years in a row. To learn more about Marfeel, please visit https://www.marfeel.com/.

SOURCE Marfeel

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