Martha Of Miami’s La Tiendecita Turns One! Martha Releases App and Day of Deals to Celebrate.

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After a year of planting her roots in the heart of Miami's Westchester, Martha Valdes and her team are launching the Martha Of Miami App with a day of discounts and giveaways.

After a year having her doors open in Miami, Martha Valdes reflects on her journey and the next steps for her brand. Going from an online only model to a physical store was a major milestone, but one she knew was necessary to take her business to the next level. Now on the one year anniversary of her opening, they’re introducing a new way to shop with the Martha Of Miami App available on the Apple App Store and Google Play Store.

App Store:
Google Play:

  • Everyone who downloads will received a $5 discount code for orders over $25
  • 5 lucky downloaders will be chosen to receive $100 gift cards
  • Push notifications will alert customers to new app only deal, products, and special events.

“Of course we wanted to throw a block party with food, music, and giveaways similar to what we did for the grand opening, but due to COVID we had to sideline those plans. We’re really excited to release the app and give our customers another way to shop. Everyone who downloads the app will get $5 off their first order and 5 lucky people will win $100 gift cards. The app will have all the products you know and love plus some exclusives that you won't be able to find anywhere else”

As for many small businesses here in Miami, the COVID-19 shutdowns brought about a ton of uncertainty for Martha and the future of the store, but things started to turn around when she started selling masks using a buy one, donate one model.

“We were blessed to be able to produce over 20,000 masks, donating over 10,000 and selling the other half. The sales of the masks funded the donated masks, and our customers purchased other items from our store with their masks that gave us the income we needed to maintain our staff, pay the bills, and continue our operation. I’m so grateful to the city of Miami for showing up for us when we needed it”

Martha plans on expanding La Tiendecita in the near future, but due to COVID-19 the timeline for expansion is uncertain.

La Tiendecita is located on 8827 SW 40th ST Miami, FL 33165 and is open Monday-Saturday 11AM-6:30PM.

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Martha Valdes
since: 08/2015
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