Erika Newsom brings 25 years of media experience to the FAST space, joining the team at The Design Network as SVP of Partnerships.
NEW YORK, Sept. 9, 2022 Erika Newsom has joined The Design Network as SVP of Partnerships. Based in Dallas, she will report to President Katlyn Wilson in New York.
Newsom previously served as Vice President of Planning at Camelot Strategic Marketing & Media, where she oversaw paid media strategy for Michaels Stores and contributed to work that was recognized with both a 2021 Effie Gold (Retail Transformation) and a 2021 Silver Cannes Lion (Creative Business Transformation.) With over 25 years of marketing experience, she has shepherded successful campaigns as a client, agency partner, and sales executive with stints at both Microsoft and Dr Pepper.
"We couldn't be more thrilled to welcome Erika to the TDN family," says Jason Harris, founder and CEO. "While at Camelot, Erika was our advocate and champion on several large-scale series initiatives for Michaels Stores, a critically important client to TDN. Her knowledge and experience will be invaluable as we traverse this next chapter of FAST."
"As an agency partner, I was impressed by The Design Network's ability to consistently deliver custom branded entertainment ideas and they soon became a trusted resource," says Newsom. "Given their already tremendous growth and significant runway as FAST continues to expand, there was no question I wanted to be part of TDN's rock star team. I look forward to helping them further develop their brand and platform partnerships."
ABOUT THE DESIGN NETWORK
The Design Network is a first-of-its-kind TV network in the FAST space, created for the new Connected TV era, delivering a different and unique perspective on all areas of the home. From organization to entertaining, TDN series are produced with a new generation of homeowners in mind – focusing on style, how-to, and an education in design choices beyond just the before and after. TDN is streaming 24/7 for free on Samsung TV+, The Roku Channel, Amazon's FreeVee, Sling, Xumo, Vizio WatchFree+, Redbox, Rakuten TV and Plex. Stream anytime at TDN.TV.
Media Contact
Caroline Harris, The Design Network, 1 3366876325, [email protected]
SOURCE The Design Network
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