The aim of this campaign is to garner support and heighten awareness to the affordable housing crisis affecting millions of people nationwide, highlight feasible solutions to making housing more affordable and push policy makers and leadership groups to take ownership.
NEW YORK (PRWEB) March 21, 2019
Publishing on Single Parent’s Awareness Day, Mediaplanet launches this special edition “Housing & Community Development” campaign. The aim of this campaign is to garner support and heighten awareness to the affordable housing crisis affecting millions of people nationwide, highlight feasible solutions to making housing more affordable and push policy makers and leadership groups to take ownership.
The affordable housing crisis has reached a critical point. According to the Pew Research Center analysis of Census Bureau housing data, 40 percent of households are rent-burdened, putting more than 30 percent of their income towards housing costs. The issue grows as demand for housing options disproportionately increase more rapidly than available housing. With so many Americans in need, it’s hard to determine one viable solution.
The print component of “Housing & Community Development” is distributed within today’s edition of USA Today in New York, Los Angeles, San Francisco, Dallas, Denver, Southern Florida and Seattle markets, with a circulation of approximately 250,000 copies and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy and across a network of top news sites and partner outlets. To explore the digital version of the campaign, visit: http://www.impactingourfuture.com/topic/affordable-housing
Jon Bon Jovi and the Soul Foundation are featured on cover this important campaign. Soul Foundation’s mission to break the cycle of poverty, hunger and homelessness — issues resulting from the lack of housing accessibility and affordability — through developing partnerships, creating programs and providing grant funding to community benefit organizations. Through an exclusive interview on the interior, Bon Jovi states, “These issues affect your neighbors, your family members — anyone from your community. Everyone is really just one life event away from finding themselves in need of some support.”
Jon Bon Jovi and the Soul Foundation address the growing issue of homelessness as a result of the affordable housing crisis. This campaign dives into other results of and solutions to this crisis surrounding families, seniors, solar solutions, mental illness, financial instability and lack of awareness.
This campaign was made possible by the support of Habitat for Humanity, Department of Housing and Urban Development, National Law Center on Homelessness and Poverty, National Association of Affordable Housing Lenders, National Real Estate Investors Association, National Association on Mental Illness, NAHRO, New York State Association for Affordable Housing, AARP and Solar Energy Industries Association. Additionally, a special thank you to our key partners Conifer LLC, CGI Federal, Wholesale Solar, Caring.com, USA Properties Fund, and Greenlight Financial.
Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.