Mediaplanet Launches the “Climate Action” Campaign in Partnership with American Forests to Inspire Change

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Today’s cost of business on the environment is $4.7 trillion; this number represents the toll on the global health of people, species, and resources.

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As climate change continues to impact our landscapes and threaten communities, American Forests is working at the intersection of forestry, science and policy.

The “Climate Action” launched on December 27, 2018 and is continuing through 2019 as a global conversation on the critical environmental issues we are facing. The campaign serves as a bridge to between business, individual consumers, and advocates alike, with the aim to provide critical education on today’s sustainability initiatives and the change-makers fighting for our future.

The print component of “Climate Action” was distributed within the December 27th circulation of LA Times, with a circulation of approximately 260,000 copies and an estimated readership of 780,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top new sites and partner outlets. To explore the digital version of the campaign, visit: http://www.impactingourfuture.com/topic/climate-action

Along with the support by many exciting leaders, this campaign was made possible in part by American Forests. As climate change continues to impact our landscapes and threaten communities, American Forests is working at the intersection of forestry, science and policy – to build a movement to implement natural climate solutions with forests, to focus on restoration to damaged areas and to promote public understanding of the what forests can do to mitigate climate change.

Founded in 1875, American Forests is the oldest national nonprofit conservation organization in the country and has served as a catalyst for many key milestones in the conservation movement, including the founding of the U.S. Forest Service, the national forest system and thousands of forest ecosystem restoration projects and public education efforts. Since 1990, American Forests has planted more than 60 million trees in all 50 states and 44 countries, resulting in cleaner air and drinking water, restored habitat for wildlife and fish, and the removal of millions of tons of carbon dioxide from the atmosphere.

We are proud to have American Forests as a featured leader in our campaign and to learn more about the incredible work they are doing and how to get involved, visit http://www.americanforests.org.

About Mediaplanet
Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers and distributing it within top newspapers and online platforms around the world.

Press Contact:
Alexandra Flecha-Hirsch
alex.flechahirsch(at)mediaplanet.com
646.979.2835

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Donna Nuriel
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