Mediaplanet partners with CUDDLY to promote animal rescue shelters in new Pet Wellness campaign
Mediaplanet's latest Pet Wellness campaign emphasizes the efforts done by animal rescue shelters throughout the COVID-19 pandemic. Carried by this momentum, CUDDLY is helping even more shelters next year.
NEW YORK, Dec. 8, 2020 /PRNewswire-PRWeb/ -- Mediaplanet has recently launched a new awareness campaign to promote the importance of pet wellness especially during the COVID-19 pandemic. Part of this campaign is to salute the efforts of animal rescue shelters across the United States.
Because more people are staying at home today, more households are starting to get "pandemic pets, usually through snap decisions to adopt a new cat or dog. Since the start of the pandemic, shelters have received hundreds of applications for prospective adoptions. The surge has created a demand for more resources and funds where shelters will need more to support a growing population of fosters and to ensure that they are accepting the right applications.
CUDDLY is taking on the challenge, helping over 2,100 different animal shelters by crowdsourcing donations through their 250,000-person donor base. Over the past six years, CUDDLY has already raised $20 million to help animal shelters and subsequently the animals they are taking care of.
"We're like a hub for all of these wonderful animal rescues who are spending every day sacrificing so much," says Bridget Bowhay, CUDDLY's director of content and social media. Armed with overwhelming support, CUDDLY plans to increase their efforts even more starting next year.
More information about CUDDLY and the full campaign can be found as part of Mediaplanet's Pet Wellness campaign, located online at Modern Wellness Guide, and found within USA Today in select markets in December. The digital campaign is also distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore further, visit: https://www.modernwellnessguide.com/campaign/pet-wellness/.
About CUDDLY
CUDDLY helps give all animals a healthy life and a loving home. We enable animal rescues to create fundraisers and wishlists to support animals in their care. Through CUDDLY, animal lovers can purchase and give in a modern, transparent way. With over 2,000+ animal welfare organizations on board, CUDDLY's mission is to help save as many animals globally through community, innovation, and creativity. As a for-good startup, we believe animals often "rescue" us. And it is our obligation to support those who do not have a voice. As a company, we believe the best way for us to make an impact is by providing the "business" tools, namely fundraising, marketing, and a valuable community, to animal-focused non-profits so that they can fulfill their potential and continue to do good.
Contact
Bridget Bowhay
[email protected]
(562) 430-8191 ext.103
Media Contact
Donna Nuriel, Mediaplanet, 3053007088, [email protected]
SOURCE Mediaplanet
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