The aim of the acquisition is to improve and expand the features and functionalities of WishList Products, WishList Member™ and CourseCure.
CEDAR CITY, Utah, May 18, 2023 /PRNewswire-PRWeb/ -- Today, software company Caseproof announced its acquisition of WishList Products, parent company of WordPress membership plugin WishList Member™ and learning management system (LMS) plugin, CourseCure. The announcement follows Caseproof's acquisition of enterprise-level membership plugin MemberMouse in Feb., this year.
Stu McLaren and Tracy Childers co-founded WishList Product in 2008. Through their flagship product, WishList Member™, they sought to accommodate what they saw as a growing need for easy-to-use, reliable membership solutions for WordPress users.
CourseCure, another WishList Product offering, is an online course builder and LMS with gamification features.
Caseproof CEO and MemberPress founder Blair Williams said of the acquisition, "WishList Member™ was the first membership plugin I ever used, and it really inspired me to get more involved with WordPress."
"Over the years, WishList Member™ has gone through major releases and feature enhancements to become what it is today – an exceptionally well-designed and developed product."
Rather than combining WishList Member™ with other Caseproof offerings, Williams said he plans to "grow the platform alongside other Caseproof products."
"As with MemberMouse and MemberPress," he said, "our goal is not to discontinue WishList Member, or to combine it with another membership plugin [...] One thing we will do, though, is fold the powerful LMS plugin CourseCure into WishList Member, making it a full-featured and robust monetization solution later this year."
Like all Caseproof products, WishList Member™ is now part of the WPBeginner Growth Accelerator. The project is headed by entrepreneur Syed Balkhi, founder of WPBeginner and several widely used WordPress plugins, including OptinMonster, WPForms, and MonsterInsights.
Williams said the decision to acquire WishList Member™ falls in line with Caseproof's "commitment to giving the amazing creators in the WordPress business community the best revenue-generating tools in existence."
He said, "By expanding our reach and broadening our scope, we're able to take this commitment farther, wider, and to a greater number of developers and entrepreneurs."
About Caseproof: In 2004 developer Blair Williams formed Caseproof LLC in the state of Utah. The company has built numerous software products, including Pretty Links, Easy Affiliate, and ThirstyAffiliates, for clients and the public. Its flagship product MemberPress is the world's most widely used monetization and membership plugin for WordPress. Earlier this year, Caseproof acquired MemberMouse, an enterprise-level membership plugin. The latest additions to the Caseproof family are WishList Member™, a membership plugin, and CourseCure, a course creator and LMS, fully compatible with WishList Member™.
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Media Contact
Syble Harrison, MemberPress, 1 (762) 233-8377, [email protected]
SOURCE MemberPress
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