National marketing agency connects hundreds of media and designers to brands in attendance
SACRAMENTO, Calif., June 8, 2023 /PRNewswire-PRWeb/ -- Merlot Marketing, Inc. (Merlot) made a significant impact at Design and Construction Week 2023 (DCW) by representing nine of their national and international clients, connecting hundreds of media and designer contacts to those clients, and bringing the largest Merlot team to the tradeshow to ensure constant support for the represented brands. The event, which took place in Las Vegas, Nevada, from Jan. 31 to Feb. 2, is made up of three noteworthy industry shows: Kitchen & Bath Industry Show (KBIS), International Builders Show (IBS), and National Hardware Show (NHS).
Of those in attendance were nine of Merlot's clients, including Cultured Stone, Dutch Quality Stone, Eldorado Stone, EMPAVA, Forza, Kindred Outdoors & Surrounds, Nexgrill, ROBAM, and THOR Kitchen. Merlot created ample success for the brands by executing the following before, during and following DCW:
- 36 press releases
- 55+ media meetings pre-show
- 100+ media meetings at the show
- 150+ designer meetings at the show
- 50+ media outlet connections
- Six live cooking demonstrations
- Six additional show opportunities including Best of KBIS, Hard Hat Media Tour, DesignBites, the Cottages & Gardens Insider Tour, the Interior Design Society's VIP Designer Experience Tour, and Modenus Media's DesignHounds Influencer Network
CLICK TO TWEET: National PR firm @MerlotMarketing brought in over 200+ media and designer connections for its nine clients that attended this year's Design and Construction Week in #lasvegas. See the #DCW2023 highlights for yourself: https://youtu.be/f4Fj0z7FexE
"With nine clients across three prominent shows, we brought more team members than ever before," said Debi Hammond, founder and CEO of Merlot Marketing. "Our team created awareness and excitement for each brand while successfully and seamlessly connecting each client to the nation's top media and designers in the industry."
Together, brands and industry professionals spent time discovering the latest and greatest innovations and design ideas that are breaking barriers in the kitchen, bath and building world. In total, this year's tradeshow brought 200,000+ attendees and nearly 2,000 exhibitors from around the world that occupied more than one million square feet of indoor and outdoor space.
For a recap of the latest products, trends and technologies shown at DCW, check out Merlot's "Haute at Home" video series where Merlot trend spotters show a closer look at the newest products and trends within the kitchen, bath and building industry.
To learn how your brand can secure impactful tradeshow attendance, and make a splash at DCW 2024, email [email protected].
About Merlot Marketing
Celebrating 22 years of articulating and sharing brand stories, Merlot Marketing is an award-winning, national marketing agency that focuses on public relations (PR.0™), brand strategy, social media, advertising and digital communications. Headquartered in California, with satellite offices located across the country, Merlot promotes brands throughout North America and Canada. The agency specializes in the home and building products category and has helped numerous companies articulate their brand position and purpose through its proprietary REDiscover™ Process and then promotes it through PR.0. In 2022, Merlot Marketing was named Influential Agency of the Year by Public Relations Society of America (PRSA). Discover our passion, creativity and results at http://www.merlotmarketing.com.
Media Contact
Brenda Forman, Merlot Marketing Inc., 9162859835, [email protected]
SOURCE Merlot Marketing Inc.
Share this article