Microsoft Advertising Now Platinum Sponsor of the Paid Search Association

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Microsoft Advertising has become the first Platinum Sponsor of the Paid Search Association.

“Microsoft’s Platinum Sponsorship will allow the Paid Search Association to ramp up online education efforts at a time when this kind of help is most needed by Paid Search professionals,” said Paid Search Association President David Szetela.

Microsoft Advertising has become the first Platinum Sponsor of the Paid Search Association. As part of the sponsorship, Microsoft Advertising employees can participate as members of the Paid Search Association

“Microsoft’s Platinum Sponsorship will allow the Paid Search Association to ramp up online education efforts at a time when this kind of help is most needed by Paid Search professionals,” said Paid Search Association President David Szetela. “With great leadership, resources and support from Microsoft Advertising, we’ll plan to expand online learning with a series of webinars and online conferences that’s needed now more than ever.”

"Founding Board Members from Microsoft advertising, including PSA board members, Christi Olson Head of Evangelism for Search and Advertising at Microsoft; John Lee, Learning Strategist - Learning Engagement, Microsoft Advertising and Purna Virji, Sr. Manager, Global Engagement at Microsoft, have each played an important role in building the Paid Search Association,” Szetela said.

The Paid Search Association has also gained support from leading agencies and companies involved in paid search who have joined as corporate members, including Gold Corporate Member ClosedLoop.com and Silver Corporate Members Adara.com, BoatHouseInc.com, EPLDigital.com, LightMarketingInc.com, LionHurst.com, MakeItEfficient.com, MancusoMedia.com, MetricTheory.com, PPCAdEditor.com, SearsHC.com, SmartBoxDental.com and Xtropy.com

About Microsoft Advertising

Microsoft Search Network receives 9.4 billion monthly queries in the US across all devices, helping marketers can connect with over 124 million unique searchers per month. With the Microsoft Audience Network, marketers can reach almost 140 million total unique visitors across MSN and Outlook.com See more at https://about.ads.microsoft.com/en-us/get-started/about-microsoft-advertising

About the Paid Search IndustryIn 2020 Paid Search Advertising is projected to become a $139.8 billion industry this year, according to research by Statista, which projects yearly revenue of $162.69 billion by 2023.

About the Paid Search Association

The Paid Search Association is dedicated to advancing the paid search industry by encouraging communication, learning, collaboration, diversity and high ethical and business standards among professionals and organizations involved in the industry. Learn more at https://paidsearch.org

Paid Search Association, 500 North Reo Street, Suite 300, Tampa, FL 33609
Contact: Mike Freedman (813) 368-1501

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Michael Freedman
Paid Search Association
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