Motive Named a Top Mobile Media Source in AppsFlyer’s 2018 Performance Index

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Leading mobile performance marketing company is recognized as a top-performing media source in the first half of 2018

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I credit our team's expertise and ability to innovate ahead of industry trends to our consistent recognition on top rankings like the AppsFlyer Performance Index.

Motive, a data-driven performance marketing company that helps top brands acquire quality mobile users at scale, was named a Top 20 mobile media source by AppsFlyer in its latest Performance Index. AppsFlyer is a global leader of mobile attribution and marketing analytics. The AppsFlyer Performance Index is a comprehensive, industry-standard report evaluating over 8,000 apps, 14.5 billion installs and 25 billion app opens to rank the top mobile media sources in the first half of 2018. Motive was ranked a Top 20 mobile media source in North America in the non-gaming: shopping apps category. This ranking was based on number of non-fraudulent installs and retention score.

“It’s an honor to be recognized alongside industry leaders for our commitment to quality and driving the highest return on ad spend for our clients,” said CEO Brendan Smith. "I credit our team's expertise and ability to innovate ahead of industry trends to our consistent recognition on top rankings like the AppsFlyer Performance Index."

Since 2016, Motive has executed a series of significant achievements to ensure its continued leadership in the mobile advertising space. This has included building out a real-time bidding solution leveraging predictive modeling and machine learning to dynamically optimize advertising spend in real time and leveraging cutting-edge technologies, including interactive ad formats, precision targeting and dynamic creatives optimization to drive the highest return on ad spend for major brands in all verticals.

About Motive Interactive:

Motive Interactive is a data-driven global mobile app marketing and monetization company that combines proprietary programmatic technology and direct integrations with thousands of publishers to drive user acquisition and engagement for some of the world’s top brands. In 2017, Motive was recognized as part of Inc. 5000’s exclusive Hall of Fame list for its five-year consecutive rating as one of the fastest-growing private firms in America. Motive has consistently been named a top mobile media source by industry resources, including AppsFlyer, TUNE and Singular's performance indexes.

For more information about Motive, visit: http://www.motiveinteractive.com.

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Ariel Neidermeier
Motive
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