“I am proud that we are being recognized alongside these other exceptional nominees,” says Scott East, the CEO and co-founder of MSIGHTS (www.msights.com).
CHARLOTTE, N.C. (PRWEB) March 04, 2019
MSIGHTS Inc., which provides cloud-based marketing-data-integration services to some of the world’s most sophisticated global advertisers, has been named a finalist for a 2019 Marketing Technology Award.
The awards are presented by ClickZ, an online publication for digital-marketing and online-advertising professionals. MSIGHTS is a finalist, along with Adobe and Ogilvy, in the category of “Best Use of Marketing Technology.”
“I am proud that we are being recognized alongside these other exceptional nominees,” says Scott East, the CEO and co-founder of MSIGHTS (http://www.msights.com). “Adobe is an incredible technology company and Ogilvy is an outstanding advertising agency. To be in their company is both humbling and gratifying, and makes our selection as a finalist even more meaningful.”
An eight-person panel of experts in the industry chose the finalists in the category. Winners of the 2019 Marketing Technology Awards will be announced at a March 21 event in Tribeca, NY.
East says he also is especially proud that his company’s recognition is for work MSIGHTS did on behalf of a longtime client, SAP, a leader in cloud computing and e-commerce business networks.
“We pride ourselves in being highly accountable for results and impact on the business, rather than just selling software,” he says. “SAP has been a client for more than 10 years, and we support them across the globe and in our offices in Mexico, Charlotte, Switzerland and Singapore.
“It's a strong partnership and the ROI has been exceptional. For me, it's always about the client and what they are able to do with our technology to drive marketing effectiveness and efficiency.”
About Scott East
Scott East, co-author of The Cuttlefish Marketer: The Five Essential Traits of the Modern Marketer (http://www.cuttlefishmarketer.com) is CEO and Co-Founder of MSIGHTS, which provides cloud-based marketing-data-integration services to some of the world’s most sophisticated global advertisers. MSIGHTS services make marketers more efficient and successful by providing a single view of overall marketing performance with actionable insights on what works and what doesn’t. The MSIGHTS cloud-based platform automatically collects and reconciles disparate data, making it immediately available to fuel a wide variety of analytical and visualization tools.