The cheeky beauty brand butter LONDON announces their first ever customizable Signature Nail Care Kit Professional Tools and Portfolio!
ATLANTA, April 11, 2023 /PRNewswire-PRWeb/ -- The cheeky beauty brand butter LONDON announces their first ever customizable Signature Nail Care Kit Professional Tools and Portfolio! This luxe kit allows consumers to fill 8 open slots with their favourite nail and beauty products to store in a chic white portfolio that is perfect for consumers on the go so they can bring their own products to a salon or take their must-have products with them when traveling. This is an exciting launch for butter LONDON as this customizable option gives customers more control over which products they want to be bundled together.
"This Signature Nail Care Kit gives customers endless possibilities," said Julie Campbell, EVP & butter LONDON Chief Marketing Officer. "We wanted to create something that was customizable for a unique experience so customers can mix and match their favourite butter LONDON products to create their perfect bundle."
The Signature Nail Care Kit includes a lightweight white luxe vegan leather portfolio with a chic black interior and a secure zipper to ensure nothing slips out. With 8 available slots, consumers can carry a customizable variety of butter LONDON nail care and beauty products to best fit their needs. The Professional Tools and Portfolio contains two products that are new to the brand, one of which being the professional 3-Piece Nail Design Brushes to help shape and style nails. The Signature Nail Art Tools contain a dotter tool, a striping nail art brush, and a cleanup brush to create endless nail art designs for nails that are always on trend. This Signature Nail Care Kit also includes the must-have Signature Nail Clippers that are a durable Premium Stainless Steel Tool with a curved blade for precision clipping and nails that are always prim and proper.
The rest of the slots in the Professional Tools and Portfolio can be filled by customers so they can choose their favourite butter LONDON products. If a customer is focused on taking care of their nails, they may choose to fill the portfolio with best selling products such as Melt Away Cuticle Exfoliator, Mellow the Yellow Nail Brightening Treatment, QuickFix Moisturizing Cuticle Balm, and/or Nail Scrubbers 2-in-1 Prep & Lacquer Remover Wipes so they have everything they need for an indulgent at-home spa day. Another way to fill this customizable portfolio is with new Patent Shine 10X Nail Lacquer hues so all butter LONDON nail colours and tools can be stored in one place, or it can be filled with show-stopping beauty products such as our indulgent Lippy Lip Balm Pink Champagne Treatment or Oh My, How High Lengthening Mascara for a glamorous and travel-friendly makeup kit. The possibilities for this portfolio are endless!
As always, all butter LONDON Patent Shine 10X Nail Lacquer hues are gluten-free, paraben-free and always cruelty-free. The 10-Free formula does not contain Formaldehyde, Formaldehyde Resin, DBP, Toluen, Camphor, Ethyl Tosylamide, Xylene, or TPHP for Feel Good Beauty® you can trust.
To learn more about the award-winning Patent Shine 10X Nail Lacquer collection and other best selling beauty and nail products, visit butterlondon.com
About butter LONDON
Founded in 2005 by a British entrepreneur and London's premier fashion manicurist, butter LONDON™ catapulted into the runway world bringing a refreshingly hip and better-for-you fashion sense to nail care. The trailblazing luxury approach—fueled with a skincare-inspired ingredient philosophy—quickly made butter LONDON a world-renowned, high-fashion 3-Free nail care brand. Today, we create fun, imaginative, good-for-you makeup, body and nail care products using the same ingenious Crafted with Skincare™ approach to formulations. Our nail collection is 10-Free and our clean makeup collection is always free of parabens, mineral oil, petrolatum, sodium lauryl sulfate, phthalates, BHA and triclosan. We believe beauty should leave you feeling happy and looking polished. butter LONDON is Feel Good Beauty® you can trust.
Media Contact
Kaitlyn Cook, Astral Brands, 678-303-3088, [email protected]
SOURCE butter LONDON
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