National Award Winning Small Town Company Strikes Gold with Charcoal

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My Magic Mud®: Growing from struggle to living the American Dream while remaining faithful to their small town.

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"My husband and I were struggling and we realized that we didn't want it to be like any longer, so we made a concerted effort and conscious decision to change our life. When I shifted my consciousness from trying to survive to creating and thriving my mind just opened up." -Jessica Arman

Originally created for Jessica's daughter, Allie, who had very sensitive teeth, the original My Magic Mud® formula not only helped Allie's teeth, but it also whitened them! Being the serial entrepreneur that she was, Jessica started to sell My Magic Mud® at the local farmers market after several friends wanted to know where they could buy her product. Through years of trials and true struggle, Jessica was able to persevere and grow the company into the juggernaut that trail blazed the charcoal movement before it was trending. In just 5 years, My Magic Mud® is now an international best seller and growing by 400% on average each year. In 2018, My Magic Mud® was deemed the Fastest Selling Natural Oral Care Brand, was featured in the 90th Academy Award Gift Bags, and also, took home the National Nutrition CA Award for Best Mouth Care. My Magic Mud® is also the ONLY activated charcoal oral care product that is CLINICALLY tested and proven to work. Even though, you can find the products in over 30,000 locations, you will ALWAYS find this nationally acclaimed award winner at their local farmers markets staying true to their hometown roots.

My Magic Mud® has recently released a slew of new products and continues its growth by heading into the international markets in locations such as London, The Netherlands and Holland markets, just to name a few, this upcoming month. My Magic Mud® is an ideal illustration that the American Dream is not dead yet and with faith and determination, it’s alive and well.

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Stephanie Smith-Collins
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