New Behavioral Health Studio “Octave” Opens First Location in New York

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Octave offers people a powerful new way to care for their emotional well-being and address stress, anxiety, depression, insomnia and more

Experience Octave's new behavioral health studio near Bryant Park, New York

"We want to help people be as proactive and consistent about their emotional well-being as their physical fitness." - Sandeep Acharya, CEO of Octave

Octave, a new national behavioral health studio, today announced the grand opening of its first location at 286 Madison Avenue near Bryant Park, New York on October 29th. Octave is now accepting appointments for therapy, coaching, and classes at findoctave.com.

Octave gives busy people an easy and effective way to look after their emotional well-being - whether they are dealing with something specific, like grief or anxiety, or just looking for a space to process and grow. The Octave approach allows people to design a personalized program for their emotional well-being that integrates therapy, coaching, and classes, in a setting that inspires confidence and calm. Octave’s clinical team includes psychologists and therapists from diverse backgrounds who have taught at prestigious institutions such as Columbia University, Mount Sinai, and NYU.

Octave offers individual therapy sessions to address a wide range of issues, as well as a stress management coaching program and daily, drop-in classes where people can learn the same mindfulness and coping skills typically learned in cognitive behavioral therapy, starting at just $15 per class.

“By having a range of services that start as low as $15 for a single class, we’ll be able to meet people wherever they are,” said Octave CEO and co-founder Sandeep Acharya. “We want to help people be as proactive and consistent about their emotional well-being as their physical fitness, and that starts with making these types of services more accessible.”

Acharya first saw the need for Octave when he was head of strategy at One Medical. He observed that many physical conditions, such as insomnia or chronic pain, were often driven or worsened by underlying emotional issues. These issues can be difficult to address with primary care alone.

“Your doctor can diagnose you with insomnia, and prescribe a sleep aid, but they can’t help you see if a fear of failure is really what’s keeping you up at night,” added Acharya.

He also saw people struggling to get support for their emotional health. Good therapists often have long wait lists and can be prohibitively expensive, and without guidance, it’s hard for people to know whether therapy is even warranted, or if another approach might be just as effective. Sandeep found very few resources to help people navigate this landscape, and as a result, nearly 60 percent of these kinds of issues go untreated.

Acharya founded Octave in early 2018 with Dr. Sarah Gundle and Kristen Scarlett, MA, LMHC, two leading therapists in New York City, to give people a “trusted home” for their emotional well-being, similar to how primary care provides a home for people’s physical well-being. The company’s integrated system of care was developed in conjunction with a team of distinguished advisors including Dr. Matt McKay and Dr. Rochelle Frank, who have collectively authored or co-authored over 70 books on psychology.

“We really believe there is an opportunity to take our profession from treating illness to fostering wellness. For too long, mental health has been an afterthought in the healthcare industry, and our team of clinicians is dedicated to changing that,” said clinic director and co-founder Kristen Scarlett, MA, LMHC.

Octave’s first studio opens in two weeks in New York City and will be offering therapy, coaching, mindfulness and insomnia classes and groups to start, with more programs to come. The company is already targeting expansion to a second city and plans to open 6-8 locations within the next two years. Octave has raised seed funding from Felicis Ventures and a number of prominent angel investors.

About Octave

Octave is a national behavioral health studio that gives busy people an easy and effective way to look after their emotional well-being. The Octave approach allows people to design a personalized program for their emotional well-being that integrates therapy, coaching, and classes, in a setting that inspires confidence and calm. Octave’s clinical team includes psychologists and therapists from diverse backgrounds who have taught at well-known institutions such as Columbia University, Mount Sinai, and NYU. Find out more at findoctave.com.

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Leyl Black
Octave
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