New Business Strategies® Launches Free Customer Experience Training on Catcat Platform

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New Business Strategies®, a global B2B marketing strategy and customer experience professional services firm, announces the launch of its first free customer experience learning program.

“We are committed to sharing our Sellers’ Compass® methodology for delivering customer experience and pleased to be partnering with Catcat to achieve that,” said Christine Crandell, President of New Business Strategies.

New Business Strategies®, a global B2B marketing strategy and customer experience professional services firm, in partnership with Catcat, a free learning destination, announces the launch of its first customer experience learning program. “Introduction to Customer Experience (CX)” was developed by award-winning customer experience expert Christine Crandell for anyone interested in learning about the basics of business-to-business (B2B) customer experience.

The learning program is a logical starting point for individuals early in their career looking to expand their skills as well as professionals exploring a career change. Catcat customizable learning paths enable individuals to shape their programs to meet their unique needs and interests in learning new skills that will benefit their current or future employment.

“New Business Strategies is committed to sharing its Sellers’ Compass® knowledge and best practices gained from helping companies in high technology, SaaS software, manufacturing and distribution drive measurable growth through delivering value-based customer experience,” said Christine Crandell, President, New Business Strategies. “We are especially pleased to partner with Catcat on their mission to bring education to anyone, anywhere in the world.”

The free “Introduction to Customer Experience (CX)” course is an entry level program consisting of four modules each comprised of four to seven segments that are, on average, less than ten minutes in length. The four modules are:

  • Definitions and Concepts
  • Customer Experience Framework
  • Customer Journey Mapping
  • Achieving Customer Alignment

Catcat is a free learning destination, powered by Intellum that encourages anyone to curate, share, discover and consume information related to their individual passions or areas of expertise. By offering knowledge and training for free, Catcat enables people to acquire the skills they need to be more successful at work and in life. Are you ready to reach your highest potential? Then come join the movement at

About New Business Strategies®

New Business Strategies is a professional services firm that helps organizations accelerate revenue by turning customer expectations into their biggest sales and brand differentiators. We serve North America, Europe, and Australia growth stage and open innovation clients in high technology, SaaS software, discrete manufacturing, distribution, education, and business services. Visit

New Business Strategies® and Sellers’ Compass® are registered trademarks of NBS Consulting Group, Inc.

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Christine Crandell
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