New Jersey Manufacturer Offers Rave Review of Website Update by eMazzanti

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Zero Surge fills sales funnel, nets newsletter subscribers with timely website update by eMazzanti Technologies—in a new case study

Manufacture Power Quality

Jim Minadeo, CEO, Zero Surge

Carl [Mazzanti] is like a very good maître d’. He wants to make sure you get the best table and that you have good service.

eMazzanti Technologies, a NYC area digital marketing agency and IT services provider, has published a new case study relating how eMazzanti’s digital marketing team quickly implemented website changes that boosted sales and newsletter subscribers for a New Jersey manufacturer.

The informative case study features Zero Surge, a maker of power quality equipment, located in Frenchtown. According to the study, quick work and impressive customer follow-up elicited praise from Zero Surge CEO, Jim Minadeo.

“Carl [Mazzanti] is like a very good maître d’. He wants to make sure you get the best table and that you have good service. We got the project completed quickly and the quality of the work is good,” related Minadeo.

Below are a few excerpts from the case study: “New Jersey Manufacturer’s Rave Review on Website Update.”

Website Redo Lacks Flexibility

“Zero Surge had previously used a company in South Jersey to modernize its website and make it responsive. When completed, the site lacked flexibility. ‘The experience wasn't the best,’ related Minadeo. ‘We thought we were getting another WordPress site, but they hard-coded so many things, that it wasn't easy for us to change it.’”

Impressive Customer Follow-up

“The attentiveness of the eMazzanti staff and the company’s organized follow-up system impressed Minadeo. ‘It just seemed like they are more likely to solve problems and follow up if we had questions. It's a feeling you get when you're dealing with them.’”

“‘We enjoyed working with the eMazzanti digital team,’ stated Minadeo. ‘They got work done when they said they would. And when we'd ask them to tweak something, they didn't give us an excuse why they didn't do this or that.’”

Increased Marketing Effectiveness

“The changes made by the eMazzanti website development team enabled Zero Surge to increase the effectiveness of its marketing, creating the ability to capture more leads. ‘We're able to fill our sales funnel better by refining our marketing,’ stated Minadeo. ‘Once it started, we were surprised by how quickly we were getting people to sign up for the newsletter.’”

Read the full case study >>

Digital Marketing and Website Services

eMazzanti Technologies offers a range of digital marketing services, including custom website design and development, search engine optimization (SEO), digital advertising, pay-per-click, and email marketing and automation, as well as ecommerce and website hosting services.

The agency’s clients excel in a variety of verticals, including publishing, manufacturing, nonprofit and entertainment, among others. The firm’s mantra has been, “driven by relationships, solutions and social good.”

Related resource information:

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About eMazzanti Technologies

eMazzanti’s team of trained, certified IT experts rapidly deliver increased revenue growth, data security and productivity for clients ranging from law firms to high-end global retailers, expertly providing advanced retail and payment technology, digital marketing services, cloud and mobile solutions, multi-site implementations, 24×7 outsourced network management, remote monitoring and support.

eMazzanti has made the Inc. 5000 list eight consecutive years, is a 2015, 2013 and 2012 Microsoft Partner of the Year, 2016 NJ Business of the Year, 5X WatchGuard Partner of the Year and one of the TOP 200 U.S. Microsoft Partners! Contact: 1-866-362-9926, or Twitter: @emazzanti Facebook:

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Kent Sorensen
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