New Mediaplanet Campaign Aims to Increase Technology Access for Students

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“Education Technology,” which will be within USA TODAY and online, highlights the creative ways teachers and students have managed remote learning, and why EdTech needs to be more widely available.

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The pandemic and change in the schooling environment has highlighted the striking gap in access to education, and lack of equity within the country’s schooling systems.

As schools continue to navigate the unprecedented circumstances brought about by COVID-19, it is more important now than ever before that we reach educators and school decision-makers to advocate for the best technologies to be implemented in schools. To help raise awareness of the need for this technology and support for the nation’s students and educators, Mediaplanet today announces the launch of its cross-platform campaign “Education Technology.”

EdTech, which was once seen as a luxury, is no longer optional. Schools must adapt if they do not want their students to fall further behind. Globally, current K-12 students are expected to miss an average of two years worth of academic skills because they lack access to the necessary technology. The pandemic and change in the schooling environment has highlighted the striking gap in access to education, and lack of equity within the country’s schooling systems. Schools and most parents do not have the financial ability to overcome these gaps for each individual student, which is why investing in education technology is more important than it has ever been before to reach these students in an engaging way.

The print portion of “Education Technology” will be distributed in today’s USA Today and also at the virtual ISTE EdTech Conference ISTE’s virtual conference. The digital component is distributed nationally through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, visit: https://www.educationandcareernews.com/campaign/education-technology/.

This campaign was made possible with the support of ISTE, CoSN, NASSP, AASA, National PTA, Vera A., Gemiini, Carley Knobloch, Vicki Davis, Keri @ Enchanted Kinder Garden, Education Advanced, Digital Promise, Verizon, NCSS, SETDA, Common Sense Media, Pearson, Kajeet, Discovery Education, and Extron.

About Mediaplanet
Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.

Press Contact: Hillary Schier
hillary.schier@mediaplanet.com

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