Northstar Specialties, Inc., a leading construction solutions and insulation provider in the Midwest, is thrilled to announce a momentous milestone in its journey. Effective January 1, 2024, the company will undergo a strategic rebranding and will operate under the name "Structis."
STACY, Minn., Jan. 1, 2024 /PRNewswire-PRWeb/ -- Northstar Specialties, Inc., a leading construction solutions and insulation provider in the Midwest, is thrilled to announce a momentous milestone in its journey. Effective January 1, 2024, the company will undergo a strategic rebranding and will operate under the name "Structis." This rebranding initiative comes as part of an extensive effort to align the company's image and services under the MaxTech umbrella, providing enhanced value and expanded service offerings to customers in the construction industry.
The decision to rebrand Northstar Specialties, Inc as Structis represents a strategic move to build upon the legacy of the former brand while embracing new opportunities and reflecting the company's evolving commitment to streamline projects and maximize success through broader trade offerings and standardize our services across all locations.
Structis will continue to offer a comprehensive range of products and services that have made the company a trusted name in the construction industry. These services include innovative construction solutions, quality products and materials, and top-tier partnership that have garnered the trust and loyalty of customers throughout the Midwest.
"This rebranding marks an exciting chapter in our company's growth story," said Michael Berry, CFO of Structis. "Under the MaxTech brand, we are confident that Structis will continue to flourish, empowering our customers with innovative construction solutions that drive excellence and efficiency in their projects."
MaxTech, a pioneer in technological advancements and a leader in various industries, welcomes Structis as a valuable addition to its family of companies. The integration of Structis into the MaxTech ecosystem will open doors to new synergies, resources, and opportunities, ultimately benefiting customers and stakeholders alike.
Customers can expect a seamless transition, as all existing contracts, commitments, and business relationships will remain unchanged. Structis will continue to operate from its current headquarters and maintain its unwavering dedication to customer satisfaction and quality service.
The rebranding initiative will be complemented by a revamped online presence, including a new website (www.structis.com), which will be launched on January 1, 2024. The website will serve as an essential hub for customers and partners to explore Structis' comprehensive solutions, latest service offerings, and stay up-to-date with industry news and developments.
About Structis:
Structis: Construction Solutions Group has mission is to revolutionize the building and project management process. We are dedicated to streamlining and simplifying every step by minimizing the number of subcontractors required for a project. Our comprehensive range of services covers everything from floor leveling, underlayment, and sound control to insulation, fireproofing, waterproofing, and flooring options like epoxy, resinous, carpet, LVT, and more.
By consolidating these essential services under one roof, we aim to enhance efficiency, reduce complexities, and deliver unparalleled convenience to our customers. Structis is committed to providing top-notch solutions that optimize the construction process, enabling our customers to achieve their project goals with ease and confidence.
Media Contact
Beth Beaupre, MaxTech, 1 2182607601, [email protected], structis.com
SOURCE Structis

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