It’s time to re-think sleep quality and mental wellness...That’s the direction we’re going with our awareness campaign. - Josh Beaty, marketing director
BREA, Calif. (PRWEB) September 18, 2019
NuLiv Science, a leading developer of nutraceutical ingredients for the dietary supplement industry announced today the debut of its branded ingredient for sleep quality & mental wellness, Zylaria™.
The unique ingredient is developed from Xylaria nigripes, which is unique in that it belongs to a specific sub-genus of Xylaria that is exclusively hidden deep down in the dirt where lies nutritious, yet obscure fungi hidden within the nest of the Odontotermesformosanus termite. It contains high levels of an amino acid called gamma-aminobutyric acid, or GABA. GABA has been shown, in human clinical studies, to help regulate, support and promote relaxation and improve sleep quality.
“It’s time to re-think sleep quality and mental wellness” shared Josh Beaty, marketing director. “That’s the direction we’re going with our awareness campaign. We’d love to break through the stigma around mental health and the challenges that come with that like stress, anxiety, sleepless nights, and more. A restless mind is like a thief-in-the-night and we want to be part of the solution in providing an ingredient for brands to formulate with that addresses this ever-growing challenge among consumers”.
70% of Americans, at least once a month, are not getting enough sleep to refresh them for the next day. A very unfortunate 11% of the population experiencing insufficient sleep every single night. It’s a real problem, one so large, that the CDC has declared the problem of insufficient sleep a public health epidemic.
“Sleep quality affects so many areas of our lives and we’re committed to providing solutions with Zylaria™ to help support the vital benefits of deep sleep”, said Beaty.
NuLiv Science specializes in the research and development of proprietary and clinically proven nutraceutical ingredients via traditional and scientific processes. Since 1997, the company has served industry sourcing and research needs with an emphasis on quality, efficacy, and dependable supply chain. AstraGin®, ActiGin®, InnoSlim®, Verbasnol™, Astrion™, Zylaria™, and Organic CordycepsPrime™ are some of the company’s IP ingredients available in product formulas worldwide.