Obility Acquires Haatzama Marketing

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The acquisition expands Obility’s services to include revenue operations and will advance its mission to drive results for B2B clients.

The combined services position Obility to drive measurable results for B2B brands that want to maximize the ROI of their demand programs through improved lead quality, accelerated sales, and streamlined operations to support growth.

Obility, an international agency providing marketing services, today announced that it has acquired Haatzama Marketing, a Portland-based revenue operations firm.

The combined services position Obility to drive measurable results for B2B brands that want to maximize the ROI of their demand programs through improved lead quality, accelerated sales, and streamlined operations to support growth.

"The addition of revenue operations services is essential to the success of Obility’s long-term growth plans,” said Mike Nierengarten, Obility’s founder and president. “Haatzama Marketing’s expertise and offerings are the perfect complement to our existing services and will provide our clients with well-rounded solutions that support their business objectives."

Angela Earl, Haatzama Marketing’s founder, will join Obility as the agency’s Chief Revenue Officer and will lead the sales, services, and customer success teams.

"This is the right move at the right time,” said Earl. “The opportunity provides our team and clients access to more talent, services and an expanded geographical reach to support their needs. We will continue to help organizations achieve revenue goals and establish a foundation for sustainable growth, with expanded services (and team members) to do so.”

To learn more about the future impact of this announcement, visit ObilityB2B.com.

About Obility
Obility is a digital marketing agency providing services to business-to-business companies. Founded by President Mike Nierengarten in 2011, Obility maintains a hands-on approach and delivers exceptional client service, while offering a range of services and the international scope of larger agencies.

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Savanna Frimoth
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