ObservePoint to Host Popular Virtual Analytics Conference

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The Analytics Summit is a free, one-day virtual event that brings together over 5,000 digital marketing, analytics and governance professionals from around the world to teach, learn and network.

Analytics Summit

The online Analytics Summit provides a unique opportunity for analytics and marketing professionals to interact while further honing their data abilities, all from the comfort of their own offices.

ObservePoint, the premier solution provider for governing analytics and marketing tags, announced they will be hosting their annual Analytics Summit on October 25th, 2018.

The Analytics Summit is a free, one-day virtual event that brings together over 5,000 digital marketing, analytics and governance professionals from around the world to teach, learn and network. Attendees will be able to interact with some of the brightest minds in the industry, all within a dynamic virtual environment.

The agenda includes three keynote sessions and over a dozen breakout sessions covering topics like data & tag governance, analytical marketing strategies, and data-driven product design. The overarching theme of ObservePoint’s Analytics Summit focuses on developing new skills, discovering analytics governance strategies and exploring new technology.

Chris Baird, VP of Marketing at ObservePoint, said concerning the event, “The online Analytics Summit provides a unique opportunity for analytics and marketing professionals to interact while further honing their data abilities, all from the comfort of their own offices. The goal of the summit is to help organizations combine the right expertise, technology and vision to compete in the digital world.”

The list of guest speakers boasts the analytics expert and teacher from Google’s Analytics Academy, Krista Seiden, as well as many other industry experts, including:

  • Michele Goetz, Principal Analyst at Forrester
  • Chris Slovak, VP of Global Sales Solutions at Tealium
  • John Lovett, Senior Director of Data Strategy at Search Discovery
  • Eric Dumain, VP of Product at ObservePoint
  • Karen Bellin, VP of Data and Analytics at Mirum Agency
  • Lara Fisher, Senior Analytics Strategist at Blast Analytics & Marketing
  • David Booth, Chief Commercial Officer at Cardinal Path
  • Eric T. Peterson, Founder and CEO at Analytics Demystified
  • Chris Peters, Analytics Manager at Cognetik
  • Charles Farina, Manager of Digital Analytics at Analytics Pros
  • Chris Baird, VP of Marketing at ObservePoint
  • Matt Maddox, Director of Education at ObservePoint
  • And more

The sponsors of the 2018 Analytics Summit consist of brands like Adobe, Tealium and the Digital Analytics Association.

The Analytics Summit begins on October 25th at 11:00 AM EST and ends at 4:00 PM. To attend or find out more information about this event, follow the portal here: 2018 Analytics Summit.

About ObservePoint

ObservePoint empowers data-informed companies to trust their data and better serve their customers through the application of best practices in tag governance.

Founded in 2007 by John Pestana and Rob Seolas, ObservePoint pioneered automated web and app analytics testing. ObservePoint’s patented WebAssurance™ and AppAssurance™ technologies test millions of pages and mobile apps every month to report data loss, inflation, and leakage to web analytics managers and stakeholders of the world’s leading enterprise companies.

ObservePoint’s tag governance solution ensures that customer data is accurately collected, utilized, and safeguarded, giving your organization the confidence to make better decisions based on better data.

For more information visit http://www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, and Facebook.

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Hunter Shearer
ObservePoint
+1 (916) 742-8726
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@ObservePoint
since: 03/2009
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