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OCTO Formally Unveils Health Tech Design and Innovation Practice


News provided by

OCTO

Aug 21, 2024, 09:00 ET

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The leader in transforming business outcomes by design expands capabilities to meet growing demand for catalyzing pre-clinical healthcare innovation that changes lives

PROVIDENCE, R.I. and LYON, France, Aug. 21, 2024 /PRNewswire-PRWeb/ -- Today, OCTO, a leader in leveraging design strategies to transform business outcomes, proudly announced the formal unveiling of its health tech practice. Built on the premise that design plays a key role in shaping both the delivery of human centered care, as well as stakeholder business value, OCTO has supported organizations across the health sector since 2012. The formalization of OCTO's health technology practice represents a focus of the lens of the practice to build on the experience gained from working with clients such as The Institute for Healthier Living, Brown University School of Public Health, Plans4Care, NEMIC, and others. OCTO's broad experience in strategy, branding, hardware, software, and service design catalyze health and wellness technology organizations to accelerate innovation within this rapidly changing environment.

"In an increasingly digital world, design is more important than ever when it comes to delivering life-changing digital health products to patients, caregivers, and providers," said Justin Sirotin, Founder and CEO of OCTO. "Wearables, edge computing, AI, and many other innovations are creating an unbelievable web of interconnected health tech opportunities. Our systems approach within our new health tech practice allows our team to zoom out from the clinical need to build solutions that fit within the greater healthcare ecosystem. This approach enables partners to truly transform both their business and patient outcomes."

"In an increasingly digital world, design is more important than ever when it comes to delivering life-changing digital health products to patients, caregivers, and providers."

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As a Rhode Island-based company, OCTO has seen increased demand for its services from health tech startups that have relocated to the state to take part in the NEMIC accelerator program. Since its inception in 2017, NEMIC has served 370 startups and entrepreneurs, and cohort fellows have gone on to raise over $105.5M. This local increase in digital health innovation is also part of a broader global shift, as the latest health tech breakthroughs are happening at consumer touchpoints rather than within clinical settings. OCTO’s relationship with NEMIC provides a conduit to a vast network of local support infrastructure critical to the success of health technology ventures.

"Not surprisingly, quantified health was a key theme at this year's Consumer Electronics Show as we approach 100 million health-enabled wearable devices connecting to the internet in the U.S. by 2026," added Sirotin. "These consumer-focused innovations are democratizing the delivery of health technology, as consumers and organizations now have access to an increasing amount of personal health data. Alongside our clients and partners, we're designing next-generation health tech experiences that utilize this data to drive digital health interventions and positive outcomes for the patient, the doctor, and insurers."

These clients and their end users have already benefited from OCTO's expanded health tech capabilities to transform business outcomes and change lives:

  • Plans4Care: A health tech startup personalizing care plans for people with dementia. OCTO assisted Plans4Care in designing and developing a digital platform that will address over 80 common challenges in caregiving and pull from over 2000 strategies to create personalized, easy-to-understand, and actionable care plans.

The OCTO team is building on its 15-year history of serving clients in health and wellness-related fields with the design and development of pre-clinical medical devices, digital health platforms, digital wellness applications, and more. By collaborating closely with clients, and understanding healthcare industry hurdles, OCTO aims to drive efficiency, creativity, and technical excellence into every collaboration. For more information on OCTO's health tech practice, visit https://www.octopd.com/industry-spotlight/health-tech.

About OCTO

OCTO is the leader in leveraging design to deliver transformative business outcomes. For over 15 years, its multidisciplinary, global team of strategists, designers, and technologists has used design as a proactive strategic tool to discover and solve challenges for its clients. By integrating design into the operating systems of global organizations and discrete teams, OCTO charts an ability to innovate and lead rather than respond. The results enable technology-driven companies to drive innovation with industry-changing products, services, and brand experiences. For more information, visit https://octopd.com/.

Media Contact

Kyle Austin, OCTO, 6175640446, [email protected], https://www.octopd.com/

SOURCE OCTO

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