Learn how to open a coffee shop in Nebraska from Crimson Cup Coffee & Tea! The award-winning coffee roaster, which has helped start over 300 independent coffee shops in 30 states, recently published an online coffee shop startup guide for The Cornhusker State.
COLUMBUS, Ohio, Sept. 27, 2022 /PRNewswire-PRWeb/ -- Want to learn how to open a coffee shop in Nebraska? Get tips on starting a profitable business in The Cornhusker State from the coffee shop startup experts at Crimson Cup Coffee & Tea.
Through its 7 Steps to Success coffee shop startup program, Roast magazine's 2016 Macro Roaster of the Year has taught over 300 entrepreneurs in 30 states how to open a coffee shop.
Now, the company's 7 Steps coffee shop startup consulting team has added to its series of state-level coffee shop startup guides with, "How to Start a Coffee Shop in Nebraska."
"Nebraska is a terrific place to start a coffee shop!" said Crimson Cup Founder and President Greg Ubert.
"In fact, Nebraska ranks 37th among the states in the number of coffee shops per capita, with fewer than one coffee shop for every 7,041 residents. That leaves a lot of Nebraskans without a local coffee shop."
The program is based on Ubert's book, Seven Steps to Success: A Common-sense Guide to Succeed in Specialty Coffee, which he wrote to help coffee entrepreneurs develop profitable businesses by mastering all aspects of successful coffee shop operations.
"We help entrepreneurs with little or no coffee experience become owners of thriving coffee shops serving their local communities," he said. "From choosing a terrific location and writing a strong coffee shop business plan to buying and laying out equipment, hiring and training staff and more, our team is here to guide you."
To hear about the book in Ubert's own words, download a free recorded introduction on Soundcloud.
A lifelong coffee lover, Mandy Tuls wanted to have a business with a great atmosphere and lots of customer interactions.
In 2017, she and husband Todd Tuls opened The Broken Mug coffeehouse in Columbus, Nebraska. Since then, the coffee shop at 2800 22nd Avenue has become a gathering place for local coffee lovers.
"We are the only locally owned coffee shop in our town," said Mandy Tuls. "We are also the only coffee shop that delivers drinks and food items."
The shop serves a full menu of hot, iced and frozen espresso drinks – including mochas, lattes and cappuccinos – as well as iced coffee and tea, cold-brewed coffee, hot chocolate, fruit smoothies and other custom drinks. Ice cream, pastries and sandwiches round out the menu.
The food menu has evolved to include a wider assortment of luncheon sandwiches.
"I really listened to 7 Steps Project Manager and Trainer Steve Bayless when he said start off simple, don't add food yet," Mandy said.
"You can have a couple of bakery items, but really concentrate on the drinks first and make sure you are consistent and comfortable before adding other items to your menu."
With Crimson Cup's guidance, Tuls has continually adapted her business to meet customer needs.
"Molding to what your community wants is key," she said. "Two years ago, we added delivery. A year ago, we added a drive-thru because that's what our community needed during Covid."
To keep up with customer demand, she added a coffee trolley called the Mini Mug across the parking lot from The Broken Mug. She plans to open a third location in 2023.
After over five years, Tuls revels in the freedom of making decisions on her own and with her team.
"I love encouraging and lifting up each of my team members," she said. "I also love letting my staff explore fun and new drink recipes and then featuring their drinks. Each team member is unique, and I love seeing what dynamics they add to our team."
Asked for advice to other coffee entrepreneurs, she said:
"Don't Overthink it. Just do it! Crimson Cup is always there to help with all aspects of my business from start-up, hiring, adjusting my prices through the years, equipment and other questions I have."
"They start you on a path that will deliver success as long as you really follow what they say," she added. "I did and look at me now! I'm opening my third location in 2023, and I won't need a business loan to complete it."
Mandy and Todd Tuls invite everyone in Columbus and Platte County to visit The Broken Mug and Mini Mug. For details on hours, events and the new Columbus Library location, visit the shop's Facebook page. You can also visit the Mini Mug Facebook page.
Besides the Nebraska guide, Crimson Cup recently published guides on How to Start a Coffee Shop in Texas, Ohio, North Carolina, Michigan, Pennsylvania, Illinois, Tennessee, Georgia, Indiana, Kentucky, Massachusetts, Virginia, Missouri, Wisconsin, Connecticut, New Jersey, Iowa and Louisiana. Next up: a guide on how to start a coffee shop in Mississippi.
"Although the fundamentals of coffee shop operation remain the same from state to state, the economic opportunities, business formation and licensing requirements vary widely," Ubert said. "We're excited to share information and resources to help entrepreneurs expedite their startup journey."
He invited anyone who is thinking of opening a coffee shop in any state to call Crimson Cup for guidance.
"If you run into any roadblocks or just want to discuss your vision with a coffee expert, you can reach our startup team by calling 1-888-800-9224."
About Crimson Cup Coffee & Tea
Founded in 1991, Crimson Cup is at the forefront of the coffee industry. Its attentive roasting, startup support and global partnerships are consciously designed for the greater good of communities around the world. Among other national recognitions, the company has earned 2020 and 2017 Good Food Awards, the 2019 Golden Bean Champion for Small Franchise/Chain Roaster and Roast magazine's 2016 Macro Roaster of the Year.
Crimson Cup travels the world searching for the perfect cup – driven by meaningful relationships, honesty and a shared vision for the future. Its Friend2Farmer initiatives foster respect and decency through mutually beneficial collaboration across local and global communities.
Through its 7 Steps to Success coffee shop startup program, the company teaches entrepreneurs how to open and run independent coffee houses in their local communities. By developing a coffee shop business plan, entrepreneurs gain insight into coffee shop startup costs.
Crimson Cup coffee is available through over 350 independent coffee houses, grocers, college and universities, restaurants and food service operations across 30 states, Guam and Bangladesh. The company also owns several Crimson Cup Coffee Shops and a new CRIMSON retail flagship store. To learn more, visit crimsoncup.com, or follow the company on Facebook and Instagram.
Media Contact
Cheryl Claypoole, Crimson Cup Coffee & Tea, 614-361-5023, [email protected]
SOURCE Crimson Cup Coffee & Tea
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