“Personalization and Creative Strategies for the Visual Era” Webinar Hosted by Movable Ink and Featuring Independent Research Firm
NEW YORK (PRWEB) May 23, 2019 -- Movable Ink, the visual experience platform provider for digital marketing leaders, announced an upcoming webinar featuring Forrester Research titled “Personalization and Creative Strategies for the Visual Era.” Taking place on June 6, 2019, the live webinar will feature guest speaker Forrester Principal Analyst Ryan Skinner as well as Movable Ink VP of Strategic Accounts, Alison Linland.
During this live webinar, Ryan will discuss the latest trends in personalization and how digital marketers can take novel approaches to creative and personalization that enable them to deliver unique and engaging visual experiences to consumers.
Title: “Personalization and Creative Strategies for the Visual Era”
Date: Thursday, June 6, 2019
Time: 11 a.m. PDT; 2pm EDT
Free Registration: http://www.movableink.com/forrester-webinar
Who Should Attend
This is a must-attend webinar for digital marketing leaders who want to elevate the impact, performance, and consistency of marketing programs across email, web, and display. Relevant for retail, financial services, travel & hospitality, media & entertainment, and other vertical industries, this webinar will provide strategies for deepening customer relationships with personalized and visually compelling creative. In addition to analyst insights, the webinar will include examples and case studies highlighting how leading brands are overcoming this challenge with data-driven content and creative differentiation.
Key Topics
- The challenges brands face in getting useful content noticed by distracted consumers
- How traditional approaches to personalization are evolving for the visual era
- The rapid innovation taking place at the intersection of creative and personalization
Speakers:
Ryan Skinner, Principal Analyst, Forrester
Ryan primarily contributes to Forrester's offerings for B2C marketing professionals. He analyzes how marketers should pivot from campaign- and channel-focused strategies to content- and customer-focused ones. Ryan is the thought leader for Forrester’s cross-disciplinary team researching content-related topics, and he takes part in a similar group researching personalization initiatives.
Alison Lindland, VP of Client Strategy, Movable Ink
As VP of Client Strategy, Alison Lindland leads a team of vertical practice leaders who deliver technical solutions to solve our clients’ most critical business challenges. Prior to Movable Ink, she worked in Business Development at American Express OPEN and contributed to Amex’s mobile strategy projects throughout the global organization, including leading product management and marketing for Amex’s first iPhone App.
About Movable Ink
Movable Ink helps digital marketers create visual experiences that move people. More than 700 of the world’s most innovative brands rely on Movable Ink’s visual experience platform to automate the creation of unique on-brand experiences for each consumer across email, web, and display. With more than 275 employees, the company is headquartered in New York City with offices in San Francisco, Chicago, and London. Learn more at movableink.com.
Peter Moran, Indicate Media, http://www.indicatemedia.com, +1 (347) 880-2895, [email protected]
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