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PetMeds® Looks to Hire the Company's First 'Chief Barketing Officer'


News provided by

PetMeds

Apr 20, 2023, 09:00 ET

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One very good boy or girl will make history as the first four-legged marketing maestro at a publicly traded company. The #petmedsCBO2023 contest includes a grand prize of $10,000 for the lucky dog's parent.

DELRAY BEACH, Fla., April 20, 2023 /PRNewswire-PRWeb/ -- Raise your paw if you have exquisite taste in dog toys and treats, a lovable furry face, and a hankering for a trip to Florida. PetMed Express, Inc. (NASDAQ: PETS), Your Trusted Pet Health Expert®, is looking to hire the company's first-ever Chief Barketing Officer — and it could be your dog!

From now through May 21, 2023, PetMeds® is accepting submissions for its #petmedsCBO2023 contest via Instagram. One person's lovable canine will be selected as PetMeds®' Chief Barketing Officer for the rest of 2023.

"We’re looking for a tail-wagging Chief Barketing Officer with a nose for a killer creative campaign or even no real marketing skills at all beyond being able to convince you to buy them a $50 chew toy that won’t make it through the week,” said Dan Pingree, Chief Marketing Officer

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Job perks include:

$10,000 cash for the winning pup's parent.
An all-expenses-paid trip for pet parent and dog to Delray Beach, Fla., for a visit and fun video/photoshoot at the PetMeds® headquarters.
A one-year supply of popular PetMeds® products — delivered in monthly VIP (Very Important Pet) gift boxes.
One-year access to telehealth appointments with PetMeds®-affiliated veterinarians to make sure the four-legged executive stays healthy and strong.
Featured profiles and posts of the winning dog on PetMeds®' website and social media.

"We're looking for a tail-wagging rock star who can replace me as my jumping and sniffing abilities don't measure up. We're looking for a Chief Barketing Officer with a nose for a killer creative campaign or even no real marketing skills at all beyond being able to convince you to buy them a $50 chew toy that won't make it through the week," said Dan Pingree, Chief Marketing Officer of PetMed Express. "We're not telling our CEO about the change, but he'll find out soon enough when the winning dog makes their wet introduction (licks, not puddles). The successful candidate's main job will be to personally conduct 'quality control' in the form of sniffing, chewing, and tasting the fun and delicious toys and treats we'll send our new CBO each month. The ideal candidate will be potty trained as we'd like to avoid another $2,000 carpet cleaning bill"

To enter, participants must post a 30 second Instagram Reel of your dog in your main feed with the hashtag #petmedsCBO2023. The hashtag must be included to be entered into the context. Entrants should use captions to explain why their dog is the most qualified candidate. Instagram posts must be from public accounts and tag @PetMeds.

For full contest rules, including terms and conditions as well as frequently asked questions, visit https://petmeds.wishpondpages.com/ChiefBarketingOfficer.

###

ABOUT PETMEDS
Founded in 1996, PetMeds® (petmeds.com) is Your Trusted Pet Health Expert providing fast, easy and helpful service to over 10 million customers across the U.S. by delivering prescription and non-prescription medications and pet supplies for less, direct to the consumer through its PetMeds® toll-free number, on the Internet through its website PetMeds.com, or with the PetMeds® mobile app available for free at Google Play for Android and the App Store for iOS. PetCareRx (petcarerx.com) is a wholly owned subsidiary of PetMeds® whose mission is to add love to the world by enhancing the lives of pets and pet parents.

MEDIA CONTACT
Kennedy Norton
Butin PR
[email protected]

Media Contact

Judy Tobey, PetMeds, 5615264444, [email protected]

Twitter

SOURCE PetMeds

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