Pink Coconut Boutique Launches The Power of Shopping Local

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Pink Coconut Boutique announced the release of an infographic that provides information on the benefits of shopping with local businesses.

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Shopping local benefits everyone in the community. It creates jobs and keeps the money in the local economy. It’s a win win for everyone.

Pink Coconut Boutique announced the release of an infographic that provides information on the benefits of shopping with local businesses.

“The power of local business is almost always underestimated. The impact that local shopping has on your community, will make you want to spend more time and money supporting local businesses” says Mic Hensley, owner of Pink Coconut Boutique. “Shopping local benefits everyone in the community. It creates jobs and keeps the money in the local economy. It’s a win win for everyone.”

Local Businesses create more jobs than national corporations. More than half of employment opportunities come from the private sector. 44% of Americans are currently employed by local businesses and this percentage continues to rise. To put it in perspective, for every $100 a consumer spends at a local business, $68 is invested back into the community. However, for every $100 a consumer spends at a national chain, only $43 is invested back into the community. It’s safe to say that the more you invest into local businesses, the more you invest back into yourself.

Local businesses understand the importance of uniqueness and individualism. They don’t want to be compared to larger chain businesses, especially if they have honed in on their niche. This business mindset translates over into customer service habits. Local businesses are less likely to treat you like “just another customer”. They are intentional about building trust and relationships with their customers.

Whether your focus is on building community relations, investing economically, or just finding a good sale, local businesses are the way to go.

If you are a local business or frequent shopper interested in understanding the Power of Shopping Local, read the infographic here.

About Pink Coconut Boutique:
Pink Coconut Boutique is an online boutique and storefront located in Olive Branch, MS. Pink Coconut Boutique specializes in the latest women’s clothing and fashion trends. Even with new arrivals being placed on Pink Coconut Boutique’s site daily, there’s one thing a customer can always expect: you will always find the newest, trendiest clothing and accessories here online- guaranteed.

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