Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

Planet-first footwear company SOLE™ launches climate accountability initiative CO2negative™ with the world's first Certified Carbon Negative insoles

Advocating for the planet through carbon labeling and the use of natural recycled cork as a sustainable alternative to petroleum-based foams and plastics.


News provided by

SOLE / ReCORK

Aug 26, 2021, 09:00 ET

Share this article

Share toX

Share this article

Share toX

CO2negative™ Certified Carbon Negative Footbed by SOLE™
CO2negative™ Certified Carbon Negative Footbed by SOLE™

VANCOUVER, BC, Aug. 26, 2021 /PRNewswire-PRWeb/ -- Canadian footwear manufacturer SOLE has launched CO2negative, an initiative to promote and facilitate accurate climate impact labeling on consumer products, and certify carbon-negative products. The initiative follows SOLE's commitment to labeling all core line products with precise CO2e impact data, so that customers can make informed purchasing decisions.

CO2negative is founded on the conviction that businesses can, and must, do more to accurately account for their impact on the planet, and that consumers deserve the information they need to make properly educated climate-conscious purchasing decisions. SOLE has launched CO2negative to add their voice to growing calls for universal climate impact labeling, and to highlight the incredible potential for creating products that are actually good for the planet, using natural cork. CO2negative's central thesis is that when it comes to carbon, neutral is not enough. In the face of the climate crisis, it falls on businesses to ensure their impact on the planet is not only carbon neutral, but carbon negative: removing more greenhouse gases from the atmosphere than they add.

Simply reducing harm is not enough, we need to repair and remediate the damage that has been done to our planet

Post this

"Simply reducing harm is not enough, we need to repair and remediate the damage that has been done to our planet," says Mike Baker, Founder and CEO of SOLE, ReCORK and CO2negative.

With that in mind, SOLE announces their first CO2negative™ Certified Carbon Negative collection; the Performance footbed collection. Created using ReCORK™ Recycled Cork, the Performance Medium footbed has a carbon impact of -2.28kg CO2e (Carbon Dioxide equivalent), that's 2.28kg CO2e removed from the atmosphere. This incredible number is thanks to the sustainability of natural cork. Cork is harvested from the bark of carbon-trapping cork oak trees, without ever cutting a tree down. For every kilogram of cork harvested, cork oak forests sequester an average of 55kg of CO2 from the atmosphere. CO2negative accounts for this sequestered carbon when calculating the final impact of products made with natural cork.

Products created using enough cork will often be carbon negative: all the greenhouse gas emissions associated with the product's life cycle will come to less than the CO2 sequestered by cork oak trees while growing the cork used in the product. By accounting for the role of cork forests in their calculations, CO2negative hopes to highlight the benefit of utilizing existing materials that are good for the planet, in place of harmful petroleum-based foams and plastics.

While not all products can be made carbon-negative from the outset, all products' carbon impacts can be offset. CO2negative will also offer carbon negative certification on a product-specific or company-wide basis to any product or company that shows its impacts have been offset by a minimum of 110%. In this way, consumers can rest easy in the knowledge that supporting any CO2negative™ Certified Carbon Negative means having the right kind of impact on climate stability.

SOLE has committed to being Carbon Negative starting in 2022. Once year end is complete and all data for 2021 is collected, SOLE will offset 110% of all emissions from 2021 through ReCORK tree planting initiatives. SOLE and ReCORK continue to push the status quo and are set to embark on a range of exciting new planet-friendly product launches and collaborations with industry leaders.

____

About SOLE
SOLE™ is a Canadian footwear brand, founded in Vancouver in 2001. Our mission is to help people live active, pain-free lives while having the least possible impact on the planet. Our award-winning footbeds are the consumer's choice for supportive insoles, reducing pain and fatigue in the feet of millions. Building on the success of our footbeds, we launched into footwear that is great for your feet and gentle on the earth. We strongly believe that we have a responsibility to consider the impact our actions have on the environment, which is why we're blazing a trail for sustainability in footwear. From product design and development, to material sourcing and creation, we are committed to providing quality and comfort that doesn't come at the cost of the planet. In 2008, we launched our cork recycling initiative ReCORK™, which takes natural wine corks and turns them into a carbon-negative raw material that replaces petroleum-based foams and plastics in consumer products. We've recycled 100 million corks to date, and we are just getting started. Learn more about what we do and how we do it at yoursole.com.

About CO2negative
CO2negative™ provides custom carbon impact labeling and carbon negative certification for brands who are committed to accounting for their impact on the planet. Launched in 2021 in collaboration with SOLE™ and ReCORK™, CO2negative was founded on the belief that consumers deserve the information they need to make well-informed purchasing decisions based on climate impacts. CO2negative advocates for globalized carbon labeling, and encourages companies to take the necessary steps on a product and operational level to go beyond carbon neutral and become carbon negative. Learn more at co2neg.com.

About ReCORK
ReCORK™ creates high-performance, carbon-negative composite materials and components using natural recycled cork. ReCORK™ was launched as a natural wine cork recycling program in 2008 by Canadian footwear company SOLE™. It has since become the largest program of its kind in North America, with an R&D team dedicated to innovation around the cork recycling process. ReCORK's proprietary material, ReCORK™ Recycled Cork, redefines what's possible using cork, offering a natural, sustainable, versatile alternative to foams and plastics derived from fossil fuels. ReCORK's mission is to make petroleum-based foams and plastics obsolete. Learn more at recork.com.

Media Contact

Alexander Cronje, SOLE / ReCORK, +1 (855) 949-7653 Ext: 154, [email protected]

Facebook

SOURCE SOLE / ReCORK

Related Links

http://yoursole.com

Modal title

CO2negative™ Certified Carbon Negative Footbed by SOLE™
CO2negative™ Certified Carbon Negative Footbed by SOLE™
CO2negative™ Certified Carbon Negative Footbed by SOLE™
CO2negative™ Certified Carbon Negative Footbed by SOLE™
CO2negative™ Certified Carbon Negative Footbed by SOLE™
CO2negative™ Certified Carbon Negative Footbed by SOLE™
Press Release with Thumbnails
View PDF
Press Release with Thumbnails
Carbon Negative Footbed One-Pager
View PDF
Carbon Negative Footbed One-Pager
CO2negative™ Certified Carbon Negative Footbed by SOLE™ CO2negative™ Certified Carbon Negative Footbed by SOLE™ CO2negative™ Certified Carbon Negative Footbed by SOLE™ Press Release with Thumbnails Carbon Negative Footbed One-Pager

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.