Former Kids2 and Clif Bar & Company CIO has served on the company's Board of Advisors for more than four years, brings nearly 30 years of technology experience to his new position
SOQUEL, Calif., April 18, 2023 /PRNewswire-PRWeb/ -- Preferred Strategies, a leader in data transformation, modern business intelligence, and data analytics innovation, today announced the appointment of Todd Wilson as Chief Executive Officer. In his new role, Wilson will be responsible for leading the company into the next chapter of growth and innovation. He currently serves on the company's Board of Advisors and will partner closely with Founder and President Adam Crigger.
"Todd's been a trusted advisor on our Board for several years now and was a highly respected client," said Adam Crigger, Founder and President, Preferred Strategies. "His firsthand knowledge of our QuickLaunch product will be invaluable as we look to achieve our business goals and execute on our strategic growth plans for the future. I look forward to working alongside Todd and the rest of the executive leadership team to help take our business to the next level."
Wilson joins Preferred Strategies from Kids2 where he served as Executive Vice President, Chief Information Officer and Managing Director-Asia Pacific. Previously, Wilson was Chief Information Officer at Clif Bar & Company, a longtime Preferred Strategies client. While at Clif Bar & Company, Wilson was an Orbie Awards winner as BayArea CIO of the Year in 2020. All told, he brings nearly 30 years of technology experience to his new role.
"In many ways, taking on the CEO position at Preferred Strategies feels like a natural progression in my career," said Wilson. "It is an outstanding team and product with an unwavering commitment to our customers' success. We are well-positioned to be the analytics trusted advisor and partner for our customers. The future is very bright at Preferred Strategies and I'm excited to be a part of it."
Preferred Strategies has been an innovator and thought leader in the Business Intelligence and Data Analytics space for more than 21 years. Its Information Engine helps companies access data that is hard to get to and understand, and turn it into usable information so employees and leaders are equipped to make better decisions that positively impact their business. The framework is built on the Microsoft Power BI platform and offers data visualization and analytics functionality across all corporate data sources in addition to providing governance, maintainability, security, and scalability. For more information, please visit http://www.preferredstrategies.com.
About Preferred Strategies
Preferred Strategies is an employee-owned (ESOP) company headquartered in the technology-rich Silicon Valley. With over 500 years of analytics and domain knowledge, our team of hard-working, talented people are dedicated to helping organizations turn their enterprise data into decision ready-information. We are passionate about building trusting partnerships with our clients. The flagship QuickLaunch product delivers the competitive advantage they need to make smarter business decisions, improve operational efficiencies, and increase profitability and overall revenue. For more information, visit http://www.preferredstrategies.com.
Media Contact
Bill McCue, Preferred Strategies, 1 7182087391, [email protected]
SOURCE Preferred Strategies
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