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      • People & Culture

      Premier Welcomes New Franchise Signings and Celebrates Connection Across Its Network


      News provided by

      Premier Franchise Management

      Nov 11, 2026, 16:10 ET

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      October's signings welcome a new owner in Birmingham and an existing owner's expansion in Essex County, while the recently concluded 2026 sales conference brought Premier and Pinnacle partners together.

      FRANKLIN, Tenn., Nov. 11, 2026 /PRNewswire-PRWeb/ -- The Premier family continues to grow with October's signings, welcoming Chris Cramer to Pinnacle Pools & Spas of Birmingham, Alabama, and celebrating a new milestone with Tory Burkart as he expands into pool construction in Essex County, Massachusetts. These signings bring a new owner into the network and mark another step for an owner already growing within it.

      The news comes as Premier and Pinnacle partners return from the 2026 sales conference, where owners and team members came together to learn, share ideas, and spend time with one another. For Premier, welcoming owners is just the beginning. Staying connected and supporting them along the way is part of what comes next.

      New Ownership and a Familiar Face

      In Birmingham, Cramer brings a background in construction, real estate, and business ownership to his Pinnacle Pools & Spas franchise. His experience includes nearly 200 homes built, giving him familiarity with coordinating projects and working with homeowners as he takes his next step into the pool industry.

      For Burkart, this next step builds on a business he already knows. As the owner of Premier Pool Service in Salem, Massachusetts, he is expanding into pool construction through Premier Pools & Spas of Essex County.

      Both owners are taking a new step in business ownership with training, ongoing guidance, and a network of fellow owners to learn alongside.

      "Every location in our network represents someone who took a chance on a new chapter for themselves and their family," said Paul Porter, CEO of Premier Franchise Management. "As we approach 200 franchises, what means the most is seeing those owners come together, share what they've learned, and encourage one another. We're proud to welcome people into that community and stand alongside them as they build something of their own."

      A Network to Learn Alongside

      Starting a business comes with questions, and those questions do not end after training. Premier continues working with owners as they build their businesses, with opportunities to connect with other owners who understand the day-to-day experience.

      The recent sales conference gave Premier and Pinnacle partners time to step away from their local businesses and come together. It was an opportunity to ask questions, exchange ideas, and get to know the people they can turn to throughout the year.

      "One of the best parts of bringing our owners together is seeing how willing they are to help each other," said Brian Porter, President of Premier Franchise Management. "Someone who remembers what it was like to get started can offer encouragement to a newer owner, and someone who has been with us for years can walk away with a fresh idea. That willingness to keep learning and share what you know is what makes this community special."

      Sometimes, those relationships begin with a simple conversation. Hearing how another owner worked through a challenge or having time to talk through an idea can give someone a new perspective. The conference offered space for those conversations, with connections that can continue long after everyone returns home.

      As new owners join and existing owners expand, Premier remains focused on supporting the people behind each local business. October's signings continue that story, bringing new experience into the network and building relationships already established within it.

      Interested in learning more about Premier's franchising opportunity? Visit us at Premier Franchise Management and submit an inquiry form.

      About Premier

      Premier Franchise Management is the franchisor of Premier Pools & Spas, Premier Pool Service, Pinnacle Pools & Spas, and Pinnacle Pool Service. Home to the nation's largest pool builder, the Premier and Pinnacle family is nationally recognized for its award-winning support, proven systems, and industry leadership. With a network approaching 200 individually owned and operated franchises nationwide, owners can build businesses in their own communities with training, ongoing support, and the buying power of a national brand behind them.

      Media Contact

      Dareka Betty, Premier Franchise Management, 1 6156565933, [email protected], premierpoolsfranchise.com

      LinkedIn

      SOURCE Premier Franchise Management

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