Prevedere Adds New High-Frequency Consumer Behavior Data to Already Robust Data Offering
Prevedere has enhanced its collection of millions of curated data from thousands of data sources globally to include additional alternative high-frequency and consumer behavior data needed for planning in today's COVID world.
SANTA CLARA, Calif., Aug. 19, 2020 /PRNewswire-PRWeb/ -- Prevedere, the leader in external data and predictive analytics software for intelligent forecasting, announced today that it has enhanced its collection of millions of curated data from thousands of data sources globally to include additional alternative high-frequency and consumer behavior data needed for planning in today's COVID world.
"Today's recessionary economic climate requires companies to include the right external drivers for their business," said Rich Wagner, CEO of Prevedere. "Enhancing Prevedere's alternative data sources asserts the power of our intelligent forecasting solutions and provides business leaders with the most accurate and updated data to inform their forecasting and planning strategies."
Prevedere's latest alternative data sources include highly essential information on consumer behavior, such as location and mobility data, small business insights, and mobile payment data, that reveal changing consumer trends.
Examples of recently added datasets include:
- Mobility and points of interest data: Consumer foot traffic by categories such as grocery stores, restaurants, and convenience stores.
- Small business hours worked: Actual hours worked across hundreds of thousands of small businesses, tracking re-openings, hours of operation, and more.
- Mobile payments: Includes mobile payment data across travel & hospitality, China, grocery, gas station, luxury goods, online purchases, automotive, and real estate.
These new additions provide vital insight into changing economic conditions and assist essential and non-essential businesses in monitoring competition for market share.
"We are eliminating barriers to data access and quality and providing customers with solutions that work for them. The new additions increase confidence in our data, and the strategic value for intelligent forecasting and planning," added Mr. Wagner.
For more information on Prevedere's global collection of curated data, visit:
https://www.prevedere.com/erin-indicators/
About Prevedere
Prevedere is an industry insights and predictive analytics software company, helping business leaders make better decisions by providing a real-time view of their company's future. While most companies can easily report on internal performance, Prevedere's external real-time insights engine constantly monitors the world's activity, identifying future threats or opportunities to business performance. Along with a team of industry experts, data scientists and economists, Prevedere helps business leaders make the right decisions in an ever-changing world. To learn more, visit http://www.prevedere.com and follow @Prevedere on Twitter.
SOURCE Prevedere
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