MISSISSAUGA, ON, Oct. 6, 2021 /PRNewswire-PRWeb/ -- Prophix Software, a global leader in mid-market Corporate Performance Management (CPM) software, today announced the appointment of Marcel Korst as Chief Marketing Officer. In this new role, he will help further accelerate the company's global growth as increasing numbers of organizations tap the power of Prophix's CPM solution to empower them to make more strategic decisions regarding their business performance. Korst will report to Prophix president and CEO, Alok Ajmera.
"Our equity infusion from Hg earlier this year provided the foundation for Prophix to scale more aggressively than ever before," said Ajmera. "To support that growth, we needed a deeply experienced marketing leader like Marcel to help continue building global awareness of Prophix as a leading FP&A provider. I'm confident Marcel's insights and skills working to strengthen category leadership for other B2B SaaS leaders will be instrumental to guiding our ongoing success."
Korst brings to Prophix deep marketing expertise and proven results managing and delivering successful global campaigns. His leadership has helped B2B SaaS organizations achieve double- and triple-digit ARR bookings and revenue growth in both the US and across EMEA.
"The technology portfolio within the office of the CFO is rapidly changing and Prophix is already a trusted partner to thousands of organizations across the globe," said Korst. "Prophix is laser focused on helping FP&A leaders support their businesses. I look forward to helping Alok and his senior team drive business momentum at this important time in Prophix's history."
Prior to joining Prophix, Korst was Head of Marketing for Billtrust, the category leader for accounts receivables that went public in January 2021. He also served as Head of Marketing for Mattersight Corporation, later acquired by NICE. Prior to that, Korst spent more than a decade at Microsoft in marketing leadership roles in EMEA, MEA and as part of the global team.
About Prophix Software
Your business is evolving. And the way you plan and report on your business should evolve too. Prophix helps mid-market companies achieve their goals more successfully with innovative, cloud-based Corporate Performance Management (CPM) software. With Prophix, finance leaders improve profitability and minimize risk by automating budgeting, forecasting, and reporting and puts the focus back on what matters most – uncovering business opportunities. Prophix supports your future with AI innovation that flexes to meet your strategic realities, today and tomorrow. Over 1,500 global companies rely on Prophix to transform the way they work. For more information, visit http://www.prophix.com.
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Media Contact:
Rachel Douglas
Senior Manager, Marketing Communications & Brand
Prophix Software Inc.
[email protected]
905-279-8711 x502
Media Contact
Colleen Irish, Tier One Partners, +1 6178421511, [email protected]
SOURCE Prophix Software
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