PRSA Tampa Bay Celebrates Public Relations Excellence Announcing PRestige Award Winners for 2018

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32 PR Campaigns were recognized for outstanding programs and tactics at the 4th Annual PRestige Awards, with best of show honors going to Visit Orlando

PRSA Tampa Bay is proud to share the winners of its 2018 PRestige Awards

PRSA Tampa Bay is proud to share the winners of its 2018 PRestige Awards, sponsored by Business Wire, with in-kind services provided by the Southwest Florida Water Management District.

The event was keynoted by Honeyfund co-founder and Shark Tank victor Sara Margulis. Margulis shared marketing insights that helped her build a $500-million business - and handed out 32 awards for excellence in public relations.

Award submissions were judged by an independent panel of senior PR practitioners from the PRSA Thoroughbred chapter in central Kentucky. Campaigns were selected for demonstrating excellence in research, planning, implementation and evaluation.

2018 PRestige Award winners in the Programs category:

Business-to-Business Initiatives, Products & Services – PRestige Award

  •     Syniverse’s “Unplugging Sensitive Data from the Unsecure Public Internet”
  •     Submitted by: Syniverse

Community Relations – PRestige Award

  •     Southwest Florida Water Management District’s “My Home. My Springs. Campaign”
  •     Submitted by: Michele Sager, Allen Yarbrough, Casey Cumley

Consumer Initiatives, Products and Services – PRestige Award

  •     LDWW Group’s “The Future of Travel Carnival Corporation's Ocean Medallion Takes CES on a Trip of Innovation
  •     Submitted by: Mike Flanagan

Crisis Communications – PRestige Award

  •     LDWW Group’s “Carnival Corporation Rallies the Industry to Show THE CARIBBEAN IS OPEN”
  •     Submitted by: Mike Flanagan

Integrated Communications – PRestige Award

  •     Syniverse’s “Unplugging Sensitive Data From the Unsecure Public Internet”
  •     Submitted by: Syniverse

Integrated Communications – Award of Excellence

  •     Tampa Hillsborough Economic Development Corporation’s “Make It Tampa Bay”
  •     Submitted by: Tampa Hillsborough Economic Development Corporation, Visit Tampa Bay, Madden Media

Integrated Communications – Award of Excellence

  •     USF Health’s “Transforming the Future of Health in Downtown Tampa”
  •     Submitted by: University of South Florida, USF Health Morsani College of Medicine and USF Foundation

Integrated Communications – Award of Excellence

  •     Visit Orlando’s “Orlando’s BIG Thank You”
  •     Submitted by: Visit Orlando

Public Affairs/Government Relations – PRestige Award

  •     Southwest Florida Water Management District’s “Crystal River/Kings Bay Minimum Flows Outreach”
  •     Submitted by: Mary Margaret Hull, APR; Melissa Gulvin; Resource Management Division

Public Service – PRestige Award

  •     Tampa Bay Water’s “Know Your H2O”
  •     Submitted by: Tampa Bay Water, Dialogue PR, Sparxoo

Reputation Management – PRestige Award

  •     Visit Orlando’s “Orlando’s BIG Thank You”
  •     Submitted by: Visit Orlando

Reputation Management – Award of Excellence

  •     City of Largo’s “Largo, Your Community of Choice”
  •     Submitted by: City of Largo Communications & Marketing Team

Social Media – PRestige Award

  •     PODS’ “’What Moves You’ PODS Social Media Campaign”
  •     Submitted by: PODS Enterprises, LLC

Social Media – Award of Excellence

  •     Southwest Florida Water Management District’s “My Home. My Springs. Social Media”
  •     Submitted by: Michele Sager, Allen Yarbrough, Casey Cumley

Special Events: Two or More Days – PRestige Award

  •     The Dali Museum’s “Dali & Schiaparelli Exhibit - Public Relations Campaign”
  •     Submitted by: Hank Hine

2018 PRestige Award winners in the Tactics category:

Annual Reports – PRestige Award

  •     Tampa Hillsborough Economic Development Corporation’s “RISE: Tampa Hillsborough Economic Development Corporation 2017 Annual Report”
  •     Submitted by: THEDC, Trickey Jennus

Annual Reports – PRestige Award

  •     Nemours’ “What Is Health?”
  •     Submitted by: Cheryl Munn, APR, Susan Masucci, ruckus. Advertising + PR

Brochures – PRestige Award

  •     The Hatcliffe Group LLC’s “In Case of Crisis launches ‘The New Rules of Crisis Management™’”
  •     Submitted by: Chris Britton/Megan Kaplar - RockDove Solutions, Mike Hatcliffe - The Hatcliffe Group

Magazines & Periodicals – PRestige Award

  •     Greater Tampa REALTORS’ “Tampa REALTOR Magazine”
  •     Submitted by: Greater Tampa REALTORS, Kimberly Chin, Brittany J. Jackson

Magazines & Periodicals – Award of Excellence

  •     City of Clearwater’s “MyClearwater Magazine”
  •     Submitted by: Joelle Castelli, Heather Parsons, Laura Del Valle

Media Kits – PRestige Award

  •     PRmediaNow’s “Nise Wave Sous Vide - Cooking Up Crowdfunding Success”
  •     Submitted by: Colin Trethewey, APR, PRmediaNow

Media Relations – PRestige Award

  •     PRmediaNow’s “X Suit, the Most Funded Suit in Kickstarter History”
  •     Submitted by: Colin Trethewey, APR, PRmediaNow

Media Relations – Award of Excellence

  •     Port Tampa Bay’s “Glory Delivers Hope”
  •     Submitted by: Samara Sodos, Port Tampa Bay & HCP Associates

Newsletters – PRestige Award

  •     Allstate Insurance Company’s “Independent Agency News, Building Success Together”
  •     Submitted by: Shani Bryant, Cathy Mayo, Carla Signoret

Websites – PRestige Award

  •     City of Largo’s “All-New Largo.com”
  •     Submitted by: City of Largo Communications & Marketing

Videos/Long-Form Production – PRestige Award

  •     PODS’ “PODS Moving and Storage Stories”
  •     Submitted by: PODS Enterprises, LLC

Videos/Long-Form Production – Award of Excellence

  •     Southwest Florida Water Management District’s “My Home. My Springs. Video Series”
  •     Submitted by: Michele Sager, Casey Cumley, Alex Gazio

Videos/Long-Form Production – Award of Excellence

  •     Port Tampa Bay’s “Glory Delivers Hope”
  •     Submitted by: Samara Sodos, Port Tampa Bay - Joshua Santos, HCP Associates

Videos/Short-Form Production – PRestige Award

  •     HCP Associates’ “Big Brothers Big Sisters Florida License Plates PSA”
  •     Submitted by: HCP Associates, Big Brothers Big Sisters of Tampa Bay

Videos/Short-Form Production – Award of Excellence

  •     Port Tampa Bay’s “Port in a Storm”
  •     Submitted by: Samara Sodos, Port Tampa Bay

Videos/Short-Form Production – Award of Excellence

  •     PODS’ “PODS Moving and Storage Stories”
  •     Submitted by: PODS Enterprises, LLC

2018 Prestige Awards “Best of Show”:
Reputation Management – Best of Show

  •     Visit Orlando’s “Orlando’s BIG Thank You”
  •     Submitted by: Visit Orlando

A special thanks to 2018 PRestige Awards committee co-chairs Leslie Allen and Lori Letzring, APR, and thank you to all sponsors, committee members, participants and attendees. PRSA Tampa Bay looks forward to another successful PRestige Awards in 2019.    

About PRSA Tampa Bay Chapter’s PRestige Awards
The PRSA Tampa Bay Chapter’s PRestige Awards recognize outstanding public relations programs and tactics by practitioners, students and organizations. For more information visit: http://prsatampabay.org/PRestige_Awards

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Colin Trethewey
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