Purple Squirrel Partners Launches Advisory Services for Retail and Consumer Brands Market

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Purple Squirrel Partners announces its innovative offering for retailers and consumer brands focused on omni channel service and fulfillment.

Purple Squirrel Partners (PSP) announces today its formal launch as advisors to the burgeoning retail and consumer brands market. Comprised of former retail industry veterans and retail software solution executives, PSP brings to market an innovative and unique approach to assist retailers with enabling change to meet consumer needs.

“We have taken years of experience and hundreds of interactions with clients to create an approach which is laser focused on efficiency, value, and time to market,” says founding Partner, Tony Arona. “Our retail clients are asking for prescriptive skills that bring expertise and experience while driving quantifiable benefits. Too often they’ve been disappointed by the quality and quantity of consultants brought by larger more traditional system integrators.” PSP’s approach is to engage expertise and experience as needed and by leveraging a vetted network of professionals. “Today’s retail wants the ability to react quickly and make incremental change confidently and look to their advisors to insure they get the best resources available when they need it,” Arona continues.

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Tony Arona

Tony Arona
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