Rally for Safety Announces New Chief Marketing Officer to Support Partnerships and Rapid Growth

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Cate Diaz Brings Innovative Marketing Experience Focused on Scaling Startups

Rally for Safety's new CMO, Cate Diaz brings innovative Marketing experience focused on scaling startups

“Cate is a purpose-driven marketing leader with a proven track record of creating and executing documented approaches to her larger strategic vision, and we are thrilled to bring her on board the Rally executive team,” said Mike Murphy, co-founder and CEO of Rally for Safety.

Rally for Safety, the digital platform shepherding safety through connectivity, announced that Cate Diaz will join the company as chief marketing officer. Diaz brings more than 5 years of experience in scaling startups and growing small businesses. In her new role, Diaz will be responsible for developing and executing Rally for Safety’s marketing strategy.

“Cate is a purpose-driven marketing leader with a proven track record of creating and executing documented approaches to her larger strategic vision, and we are thrilled to bring her on board the Rally executive team,” said Mike Murphy, co-founder and CEO of Rally for Safety. “We are at a pivotal moment in our growth, and Cate’s experience of building startups and growing them will be valuable as we look to both expanding Rally’s capabilities and partnering with universities and organizations in the safety industry.”

Cate Diaz joins the Rally for Safety executive team after years in marketing and operations, specifically focused on startups. Through previous positions at Voices of Impact and Three Pillars Realty, she brings an operations background to her marketing endeavors through implementing procedure and carefully monitoring analytics. She is a graduate of SUNY Dutchess.

Diaz joins the Rally for Safety team just after the company’s launch in early July 2019. The business debuted its first wearable emergency alert button and mobile app digital platform, which delivers safety on-demand by giving the user the option to alert his or her designated contacts, the powerful Rally community, and/or the authorities. Rally for Safety currently has partnerships with colleges in Texas, including a pilot program with the University of Texas at Dallas’ Institute for Innovation and Entrepreneurship. The Rally for Safety app is available for download on the Apple and Android app store, and the wearable Bluetooth button that pairs with the mobile app is available for purchase through the Rally for Safety website and Amazon.

“Rally for Safety’s vision to deliver safety through connectivity rings timely and evergreen, and I am energized to join this mission,” said Cate Diaz.

More information on Rally for Safety, the wearable button and app can be found: http://www.RallyForSafety.com.

ABOUT RALLY FOR SAFETY
Rally For Safety is an Austin, Texas, based digital platform shepherding safety through connectivity. The platform’s smartphone app and Internet of Things (IoT) wearable button is dedicated to making communities safer. Created by two former Army Rangers with more than 20 years of special operations, bodyguard and executive protection experience, the Rally For Safety wearable button attaches to a users phone or keys, while also digitally connecting the Rally for Safety app providing real-time, location-based safety updates and tips. The Rally for Safety app is available for download on both iOS and Android, and the connected safety buttons are available for purchase on Amazon and the Rally for Safety website. For more information on Rally for Safety, visit RallyForSafety.com.

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