Many commercial retail properties and retail enterprises are in the process of re-purposing and re-imaging themselves in answer to the challenges that came with this new decade.
SAN DIEGO (PRWEB) August 11, 2020
BLAIR SIGN PROGRAMS, a leading national design/build sign company, has announced the creation of sign programs and tenant criteria especially designed for use with re-purpose and re-image projects. For the past two and one-half decades, BLAIR SIGN PROGRAMS has successfully designed and built signs, and sign programs, for national retailers, commercial retail and mixed-use developers. The company has achieved a reputation for excellence with a deep design inventory of custom sign, experiential solutions for national retail, commercial and retail development.
“The halfway mark of 2020 has been passed and the second half of the year has begun. It seems like the first half of the year had a full year’s worth of events and challenges.” said Scott Blair, the company founder and president. Blair went on to say, “Especially challenged have been commercial and national retail enterprises dealing with “bricks v. clicks” realities and the game-changing Covid pandemic, which added stress to already evolving business models. Not all retail properties, or brands, will be able to adapt fast enough to survive these rapid changes. Some industry reports project more than 20,000 retail store closings this year with many big boxes among them.”
“Many commercial retail properties and retail enterprises are in the process of re-purposing and re-imaging themselves in answer to the challenges that came with this new decade.” Blair went to say, “We have created new comprehensive sign programs, with tenant criteria, that include experiential and digital elements. Our new design approach has to be as much about place-making as it is about retail or commercial identity. It is intended that this new work will support our clients’ effort to market, develop and lease their re-purposed or re-imaged properties.
BLAIR SIGN PROGRAMS is a full-service design/build company that provides exterior signs and sign programs for national retail, commercial retail and mixed-use developments. The company was founded in 1995 with the goal of blending integrity, talent and authentic design to create property identity and branding solutions. Blair Sign Programs is performance driven and adds value by way of its exterior sign design, build and install from coast to coast.
For more information, visit http://www.blairsign.net.
Chandra O’Ree, Director of Marketing, (619) 792-1603, Chandra@blairsign.net.