Real Estate Tech Startup Side Celebrates Florida Expansion With Exclusive Art Basel Launch Party

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200 top Miami realtors will gather at the Neon Beach House soireé to experience the intersection of art and real estate at Soho Beach House

Side, the only real estate brokerage that exclusively partners with high-performing agents, teams, and independent brokerages to transform them into boutique brands and businesses, has officially announced its services in Florida. To celebrate its expansion into Sunshine State’s real estate market, Side is sponsoring an invite-only Art Basel launch party on December 4th, which will be attended by 200 top agents from Miami and the surrounding areas. Side will transform Miami’s Soho Beach House rooftop into the Neon Beach House, an artsy wonderland with neon installations by Art Basel darling, Olivia Steele, a live art experience by Daniel Dugan and music set by DJ Eyal. Guests will be treated to cocktails, canapés, and conversations with the titans of Miami real estate.

Top producing Florida-based real estate agents will have the opportunity to learn more about Side’s one-of-a-kind premium brokerage platform, which encompasses transaction management, property marketing, lead generation, business growth, vendor management, and infrastructure solutions. The evening will also feature a panel highlighting the intersection of art and real estate. Speakers include Creative Art Partners, the leading art curation company for luxury real estate that appoints highly skilled curators to pull from their extensive private collection of more than 15,000 unique and highly-sought-after pieces by esteemed artists.

Since its launch in 2017, Side has saved agents an average of 62 days per year on tedious tasks, and Side partners have seen an average 45% year-over-year (“YoY”) growth rate, with some experiencing greater than 120% YoY growth. Side now powers over 500 real estate agents from the industry’s top 100 producing teams and is on track to represent over $8 billion in annual home sales by 2020.

Side transforms high-performing agents, teams, and independent brokerages into successful businesses and boutique brands that are 100% agent-owned. Side exclusively partners with the best agents, empowering them with proprietary technology and a premier support team so they can be more productive, grow their business, and focus on serving their clients. Side is headquartered in San Francisco. For more information, visit

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