Record-Breaking Crowds Experienced the Fright of a Lifetime at Queen Mary's 2018 Dark Harbor
23 Nights of Terror Revealed Choose-Your-Own-Adventure Mega Haunt with Secret Bars, Specialty Acts, Nightly Entertainment, and Grotesque Monsters, for Most Sinister Season Yet
LONG BEACH, Calif., Nov. 30, 2018 /PRNewswire-PRWeb/ -- The Queen Mary's Dark Harbor hosted a bloodcurdling season of terror that concluded Friday, November 2. With nearly 150,000 thrill-seekers passing through the gates over 23 nights of terror, Southern California's most authentically haunted experience saw massive crowds flock nightly to experience the newly re-imagined, choose-your-own-adventure mega haunt.
Dubbed the most sinister season yet, Dark Harbor 2018 unveiled an entirely new park footprint along with new maze designs, interactive alternate paths, and four all-new captivating secret speakeasies and bars. The Dark Harbor team also welcomed the macabre and twisted mind of innovative Dark Harbor Production Designer, Jon Cooke. The season unveiled fan-favorite scares within six signature mazes, completely redesigned and reimagined. Menacing mischief masked the park nightly as haunt enthusiasts solved riddles and puzzles to uncover sought-after wooden tokens in hopes of gaining access to the secret drinking areas hidden within attractions, mazes and throughout the park footprint.
For the landmark Queen Mary which produces the yearly fright nights, 2018 proved the most successful year yet, with revenue up over seven percent from the same time in 2017. The multi-million-dollar production brought a dramatic increase in overall October sales by six percent beating planned forecasting. Urban Commons, the operator of the former Cunard luxury liner, saw growth in stalwart attractions such as Happy Haunting Hour, Evil Express and Sinister Swings which continue to show year-over-year growth while showcasing the aforementioned activations. The Dark Harbor event was not the only area of revenue growth. Queen Mary experienced strong sales in food and beverage, overnight stays and supplemental experiences such as tours and attractions including Aiden Sinclair's "Illusions of the Passed."
Dark Harbor 2018 became a favorite of the scare season with Hollywood's hottest celebrities. Oscar-nominated actress Margot Robbie joined in on the frightful fun to experience the bone-chilling mazes along with model and actress Cara Delevingne and friends on Halloween night. Members of pop-sensation R5 braved the all-new Dark Hour - Behind the Screams experience aboard the Queen Mary for an unforgettable feast and cocktail hour. Halloween's favorite couple, Vanessa Hudgens and Austin Butler, also experienced Dark Harbor along with sister Stella Hudgens, actress Ashley Tisdale (High School Musical), actress Cierra Ramirez (ABC's The Fosters) and influencer Alexa Losey (Relationship Status). Dumplin' star, Danielle MacDonald and close friends also immersed themselves within the frightful fun at Dark Harbor this season.
For more information on the Queen Mary, Dark Harbor and Queen Mary signature festivals and events, please visit http://queenmary.com.
About the Queen Mary
Located in the Port of Long Beach, the Queen Mary, an Urban Commons' property, features a rich maritime history, authentic Art Deco décor, and stunning views of the Pacific Ocean and Long Beach city skyline. At the time of her maiden voyage in May of 1936, she was considered the grandest ocean liner ever built. The Queen Mary's signature restaurants include Sir Winston's, Chelsea Chowder House, Promenade Café, Observation Bar, as well as, a weekly award-winning Champagne Sunday Brunch served in the ship's Grand Salon. History buffs enjoy the ship's museum with various daily tours, and currently, the ship is featuring the renowned Diana: Legacy of a Princess Exhibit and the Their Finest Hours: Winston Churchill and the Queen Mary Exhibition. The Queen Mary features 35,000 square feet of event space in 13 remarkable Art Deco salons as well as a tri-level, 45,000-square- foot Exhibit Hall. The Queen Mary boasts 347 staterooms including nine suites. For more information or for reservations, visit http://www.queenmary.com or call (800) 437- 2934. The Queen Mary is located at 1126 Queens Highway in Long Beach.
About Urban Commons
Urban Commons is a Los Angeles-based real estate investment and development firm with a successful track record for developing, repositioning and rebranding assets throughout the United States. The company focuses on impacting under-managed and under-utilized assets by developing innovative and emerging properties to promote optimal economic, social and environmental returns. Since founding in 2008, Urban Commons has owned, operated and developed a variety of real estate properties including several dozen hotels, apartments, retail, office, and senior care, throughout the United States including the development of nearly one million square feet of commercial retail space.
SOURCE Queen Mary
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