WASHINGTON (PRWEB) July 25, 2020
Crisis communications firm Red Banyan is pleased to announce that Forbes.com recently featured an article by CEO Evan Nierman taking readers through five steps to take when facing cancel culture.
The crisis PR agency founder shared his expertise on how to respond to cancel culture, which is the boycotting and attempt to take action against individuals or businesses who have done something considered offensive or problematic.
Utilizing a five-step roadmap, the crisis management expert gave readers advice on what to do when online mobs mobilize to destroy your brand and reputation. Nierman encouraged readers to lock down their messaging and be prepared to respond.
“Once you have taken the pulse on what is being said, use those insights to develop a thoughtful communications approach that drives your core messages,” said Nierman. “Make sure that you are cohesive and consistent across all platforms, which ensures that you effectively communicate the points that are most essential.”
Nierman highlighted the importance of enlisting support from a crisis public relations or crisis management firm when facing reputational damage due to cancel culture.
“A public relations firm that specializes in crisis PR can help guide you through the most challenging situations,” said Nierman.
Read the cancel culture article in Forbes to learn more and to understand the benefits of working with a crisis public relations firm when addressing cancel culture.
About Red Banyan
Red Banyan is a top crisis communications and public relations agency with clients across the country and internationally. With offices in Florida, Georgia and Washington, D.C., Red Banyan combines a substantive understanding of complex issues with the experience and skills needed to execute campaigns that deliver results. Specializing in crisis communications, corporate public relations, government relations, and legal PR, Red Banyan provides an integrated approach to communications rooted in strategy. Learn more at http://www.redbanyan.com.