RedAwning Triples Partner Strategy Team to Drive Performance and Steal Market Share for its Property Manager Partners

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Regionally-Based Market Management Team to Provide Strategic, High-Touch Service In Addition to New Centralized Revenue Management Team

New regional support team will help property managers achieve booking volume potential.

While channel management companies are cutting their account management support... RedAwning is helping property manager partners grow more than twice as fast as their peers.

RedAwning.com, the world’s largest network of vacation properties, today announced that the company has tripled the size of its Market Management team to drive the booking and revenue success for property manager partners in each destination region. Regionally-based Market Managers in the Americas will now serve property managers more directly on an ongoing basis to ensure faster, more strategic planning and support.

In addition to more comprehensive field support, a newly created Revenue Performance Team will support the Market Management Team with data and performance analytics, market insights, revenue management strategies, and unique promotions and optimization opportunities exclusively from RedAwning. These data-driven business strategies will drive bookings, increase online visibility and improve guest satisfaction for Property Managers.

“While channel management companies are cutting their account management support and other staff in a race to the bottom of commoditized connectivity services, RedAwning is going the opposite direction and helping our property manager partners grow more than twice as fast as their peers,” said Tim Choate, CEO and Founder of RedAwning. “We already have the largest distribution platform for properties, we already are the industry innovator in the development of new channels, marketing and booking strategies, and we already offer the best website options for property managers with no setup or maintenance fees. Now, we are matching all of that with a deeper commitment to on-the-ground support for our property managers to thrive and achieve their complete booking volume potential.”

RedAwning’s Complete Solution is the most robust and broadest property marketing solution available in the industry today for property owners and managers and includes:

  • Comprehensive marketing, inquiry response and reservation processing across the world’s largest network of OTA, vacation rental and exclusive websites and travel partners
  • Complete payment processing including declined credit card handling and chargeback management
  • 24/7 guest support and check-in instruction automation
  • Instant, one button contact with guests via a free mobile app for managers
  • Smart Websites and customized Deluxe Websites with no setup or maintenance fees
  • Live integration with Google Hotel Ads for multi-unit properties
  • A complete suite of additional digital marketing services, including search engine optimization, email and social media marketing
  • Revenue management and exclusive promotions for more bookings and increased market share

Find out more about partnering with RedAwning Group at redawninggroup.com.

About RedAwning
RedAwning is the world’s largest chain of vacation properties offering a comprehensive layer of solutions and support with every stay, including 24/7 guest and property manager support services, complete marketing, distribution, and reservation management solutions, digital solutions incorporating Google-integrated ads, a mobile app for property managers and guests, and a full range of additional technology and service innovations. With over 100,000 unique properties in over 10,000 destinations, RedAwning has served over 550,000 travelers to date, and continues to expand on being the broadest single point of access to the largest network in the world for alternative lodging. RedAwning is the leading supplier of vacation rentals to every major online travel booking website including Booking.com, Expedia, HomeAway/VRBO, Flipkey/TripAdvisor, and Airbnb. RedAwning also operates a number of exclusive vacation property booking websites, including Perfect Places, VaycayHero, TravelPro Rentals, and RedAwning.com.

RedAwning has been a leading innovator in the vacation rental industry since 2010, with a mission to redefine the customer journey for guests, hosts and managers and to drive new approaches that make the booking experience more consistent, easier, safer and better for all. The company is profitable, rapidly growing, and backed by Silversmith Capital Partners.

Since 2017, RedAwning has expanded its reach and services by acquiring Vaycayhero.com, PerfectPlaces.com, TravelProRentals.com, Leavetown Vacations, Jetstream by Leavetown and Blizzard Internet Marketing.

To browse the RedAwning Collection, please visit http://www.redawning.com

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Michelle Dissel
@redawning
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