Deciding whom to entrust with your finances can be a daunting task
ATLANTA (PRWEB) July 22, 2020
During the last several months, many Americans have faced financial uncertainty. However, for those looking for financial guidance, how do they know who they can trust with their hard-earned money?
That’s where investor.com comes in.
A consumer advocacy project with the mission of serving Americans as a trusted resource for researching and comparing financial advisors, investor.com analyzes 28 million data points from 690,000 financial professionals and 16,000 firms across the country on a monthly basis to determine which firms can be trusted and which ones have red flags consumers should know about.
“Our goal at investor.com is to make it easy for Americans to find a firm and advisor they can trust,” said Blain Reinkensmeyer, investor.com’s co-founder. “My grandparents spent over $100,000 on excessive fees alone, working with a financial advisor they thought they could trust, and I don’t want to see that happen to anyone else. In fact, Americans lose billions of dollars to excessive fees and overly expensive financial products each year, so we truly want to highlight fiduciaries—those who have a legal obligation to be unbiased and to put the interests of their clients first.”
Today, investor.com is making it easier for residents to find an advisor they can trust, with the release of its 2020 Top Firms in Georgia list, which includes Rollins Financial, Inc., a Registered Investment Advisor (RIA) headquartered in Atlanta.
Joe Rollins, the firm’s founder said, “Deciding whom to entrust with your finances can be a daunting task. The last thing you want from your financial advisor is investment advice driven by paid sales commissions. Fee-only advisors act according to the fiduciary standard, a responsibility to act in their clients’ best interests. Therefore, fee-only advisors have fewer inherent conflicts of interest, and can provide more comprehensive, unbiased advice. I founded the firm 30 years ago on this premise and we continue to work diligently to deliver comprehensive, unbiased advice to each client.”
investor.com’s Trust Algorithm combines both publicly accessible data from the Securities Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA) as well as proprietary information such as the security of a firm’s website.
Joe Rollins has said, “When I started Rollins Financial in 1990, my goal was to serve the investment needs of the clients of my CPA firm. We continue to serve many of those clients, as well as many who come to us seeking only investment services. We are honored to be included in the 2020 Top Firms in Georgia list.”
About Rollins Financial, Inc. Rollins Financial, Inc. is an Atlanta-based registered investment advisory (RIA) firm with 30 years of service. Rollins offers fee-only independent investment management services for individuals, small businesses, and corporations nationwide. The firm holds a strong commitment to objectivity, transparency, and disciplined investing, and offers a wide variety of services including asset management, financial planning, and coordinated tax planning and preparation (through its affiliated certified public accounting firm, Rollins & Van Lear, P.C.). More information about Rollins Financial, its partners, and the services the firm provides can be found at http://www.rollinsfinancial.com.
To view all the honorees on the Top Firms in Georgia list, please visit https://investor.com/financial-advisor-firms/georgia.
To learn more about Rollins Financial’s profile on investor.com, visit https://investor.com/rias/rollins-financial-106896.
ABOUT INVESTOR.COM
investor.com was launched in 2018 to serve Americans as a trusted resource for researching and comparing financial advisors. investor.com is wholly owned by Reink Media Group, a privately held company founded in 2009. For more information, visit investor.com/about.