NEW YORK, March 4, 2021 /PRNewswire-PRWeb/ -- RTB House merges the development of innovative products with its rapid growth as a global company delivering state-of-the-art marketing solutions to brands and agencies. For the fourth time in a row, it has been awarded a spot on the Financial Times list of the Fastest Growing Companies in Europe. The company has placed 58th in the tech sector of the prestigious ranking.
The rating is co-created by the Financial Times and Statista, who conducted months of diligent research and directly contacted tens of thousands of companies. The final result is a shortlist of 1,000 outstanding companies in Europe that have achieved the largest revenue growth between 2016 and 2019.
RTB House reached revenue growth of 810%, which amounted to 169,46M EUR (203.8M USD) in 2019. Between 2016 and 2019, the number of employees grew from 184 to 575.
"As a company, we aim to deliver the best and most innovative solutions to marketers across the globe. Achieving that means constantly striving for improvement. That is something our team does every day and it is mainly thanks to them that we were able to achieve the results that give us a spot on the FT1000 list," said Daniel Surmacz, COO at RTB House. "Also, thanks to their engagement, we were able to introduce AI Full-Funnel Marketing Solutions and products dedicated to branding campaigns, all of which are based on our Deep Learning algorithms. We believe that broadening our services will allow us to maintain our high level of growth well into the future."
The Deep Learning algorithms, which are universally deployed by RTB House throughout its campaigns, are a unique solution which has changed the AdTech industry. After years of research in the field of AI, RTB House then sought to disrupt marketing further by introducing AI Full-Funnel Marketing Solutions. It enables sealing the sales funnel, by recognizing in real-time what stage of the funnel a user is at, and then taking this context into account to decide which ad should be shown to a user. Thanks to its revolutionary approach, RTB House can now deliver outstanding results both for retargeting and branding campaigns.
More information about FT1000 can be found here.
About RTB House:
RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel.
Founded in 2012, the RTB House team comprises 750+ specialists in over 30 locations around the globe. It serves more than 2,000 campaigns for clients across the EMEA, APAC, and Americas regions.
After successfully deploying Deep Learning into 100 percent of its algorithms in 2018, RTB House has continued its research in the field of AI. The AI Marketing Lab and Creative Lab research were set up as new divisions of the company focused on inventing and advancing MarTech products. As a result of their work, in 2020 the company introduced AI Full-Funnel Marketing Solutions and awareness Streaming Video Ads, lifting brand communication to the next level.
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SOURCE RTB House
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